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BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20241115T080000
DTEND;TZID=Europe/Amsterdam:20241115T110000
DTSTAMP:20260405T045328
CREATED:20241017T135908Z
LAST-MODIFIED:20241115T191446Z
UID:10001563-1731657600-1731668400@global.hsmai.org
SUMMARY:Power Breakfast | Stockholm | November 2024
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16103″ img_size=”full” alignment=”center” css=””][mk_fancy_title color=”#669933″ size=”35″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]How can hotels increase the revenue per guest during the guest journey?[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI Europe Power Breakfast in Stockholm[/mk_fancy_title][vc_column_text css=”.vc_custom_1730892608708{margin-bottom: 0px !important;}”]📅 Date: Friday 15th November\, 2024\n🕒 Time: 08:00 hrs – 11:00 hrs\, including breakfast and networking\n📍 Venue: Radisson Blu Waterfront Hotel[/vc_column_text][vc_column_text css=”.vc_custom_1728687383738{margin-bottom: 0px !important;}”]This Power Breakfast is for hospitality professionals in Sweden eager to explore how to enhance revenue at every stage of the guest journey. From pre-arrival upselling to creating memorable experiences during the stay\, and ensuring lasting impressions post-checkout\, our event will equip you with actionable insights to boost your bottom line.[/vc_column_text][vc_column_text css=”.vc_custom_1730122799082{margin-bottom: 0px !important;}”]The guest journey starts long before the hotel receives the booking. At the breakfast meeting\, we will explore how a hotel can increase revenue per guest from the time it receives the booking.[/vc_column_text][vc_column_text css=”.vc_custom_1730123685090{margin-bottom: 0px !important;}”]This is not just about theory—hear firsthand from industry-leading tech providers and their customers as they share success stories\, challenges\, and measurable results. Get the inside scoop on what works and how it can work for you.[/vc_column_text][vc_column_text css=”.vc_custom_1730220494997{margin-bottom: 0px !important;}”] \nWhy Attend?\n[/vc_column_text][vc_column_text css=”.vc_custom_1728687782659{margin-bottom: 0px !important;}”] \n\nGain actionable insights\nLearn from real-life case studies directly from hotels and their partners.\nNetwork with like-minded peers and expand your professional connections.\nEnjoy a complimentary breakfast while diving into the latest trends and strategies in hotel revenue management.\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1728687885238{margin-bottom: 0px !important;}”]So are you ready to unlock new strategies for boosting hotel revenue per guest? Sign up with the button below 👇[/vc_column_text][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F9z0w5|target:_blank”][vc_column_text css=”.vc_custom_1730221827126{margin-bottom: 0px !important;}”] \nWhat’s on the Agenda?\n[/vc_column_text][vc_column_text css=”.vc_custom_1730220509928{margin-bottom: 0px !important;}”]How can hotels increase the revenue per guest during the guest journey?[/vc_column_text][vc_column_text css=”.vc_custom_1730220545115{margin-bottom: 0px !important;}”] \nPre-Arrival: Discover how to turn booking confirmations into upselling opportunities with proven techniques and tools.\nAlexandra Korotkova\nCommercial Lead for Nordics\, UK and Middle East at Oaky \n\nWith a passion for digital transformation and a proven track record in tech sales and GTM strategy\, Alexandra has over 4 years of experience driving product optimisation and launching high-impact products. Known for securing key accounts and using data analysis to shape revenue forecasts\, Alexandra brings a unique mix of strategic insight and practical expertise. When not focused on market trends\, Alexandra is likely on the tennis court or exploring new destinations around the globe. \n  \nAbout Oaky\nOaky is a hotel upsell platform that enhances guest experiences while boosting hotel revenue. Oaky delivers relevant and personalized upsells through effective guest segmentation. With real-time optimization of room upgrades using dynamic pricing\, Oaky ensures guests receive tailored offers that meet their needs. Additionally\, the platform reduces manual work through automated upselling throughout the guest journey\, seamlessly integrating with various property management systems (PMS) and other tools. This comprehensive approach empowers hotels to maximize revenue while delivering exceptional value to guests.[/vc_column_text][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1730220257751{margin-bottom: 0px !important;}”] \nArrival & Stay: Learn how to enhance the guest experience on arrival and throughout their stay\, all while driving additional revenue.\nTony Barker\nCEO and Majority Owner of Chicostay \n\nTony Barker has built a dynamic career in B2B marketing and management across industries like printing\, travel\, and payments. A natural entrepreneur\, he transformed Paxport from a small team to a group of three companies with over 100 employees. With a recent acquisition of Chicostay\, Tony’s mission is to help hotels thrive in the digital age. Originally from England\, Tony now resides in Sweden with his family\, enjoying hobbies like tennis\, motorcycling\, and walking his dog. \n  \nAbout Chicostay\n \nChicostay\, founded in 2014\, offers a hotel-branded app that simplifies online registration\, check-ins\, and checkouts\, enhancing guest experiences and boosting hotel revenue through in-app upselling. By automating tasks and reducing queues\, Chicostay lets hotel teams focus on hospitality. \nWith seamless PMS integration and availability across devices\, guests can personalize their stay\, make payments\, and access services like spa treatments and upgrades. Chicostay handles everything from setup to optimization\, providing a cashflow-friendly pricing model that aligns with the value delivered—maximizing both guest satisfaction and hotel efficiency.[/vc_column_text][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1730220239287{margin-bottom: 0px !important;}”] \nCheck-Out & Beyond: Find out how to create a seamless departure experience that leaves a lasting impression and generates return business.\nMathias Sabel\nCEO of Loopon \n\nMathias Sabel is CEO of Loopon and a committed leader with a passion for guest experiences and technology. With extensive experience in the hotel and tech industry\, Mathias is driven to help hotels create stronger customer relationships through innovative solutions. Under his leadership\, Loopon has grown to become a key partner for hotels that want to improve their service and guest satisfaction. Mathias strives to develop technology that is both powerful and user-friendly\, and his focus is always on creating real value for customers. \n  \nAbout Loopon\n \n \nLoopon offers hotels a complete solution for collecting\, analyzing and acting on guest feedback. Through smart tools and AI-driven analysis\, we help hotels improve the guest experience\, increase satisfaction and strengthen the relationship with their customers. With Loopon\, hotels gain valuable insights and ability to quickly fix issues\, create more engaged teams and deliver superior service – every time.[/vc_column_text][vc_column_text css=”.vc_custom_1728687885238{margin-bottom: 0px !important;}”]So are you ready to unlock new strategies for boosting hotel revenue per guest? Sign up with the button below 👇[/vc_column_text][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F9z0w5|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1728688056685{margin-bottom: 0px !important;}”]For questions\, please contact us at postbox@hsmai.eu \nRead more about how to become a member of HSMAI Europe here[/vc_column_text][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][mk_blockquote font_family=”none”] \nAlexandra Korotkova\nCommercial Lead for Nordics\, UK and Middle East at Oaky\n\nWith a passion for digital transformation and a proven track record in tech sales and GTM strategy\, Alexandra has over 4 years of experience driving product optimisation and launching high-impact products. Known for securing key accounts and using data analysis to shape revenue forecasts\, Alexandra brings a unique mix of strategic insight and practical expertise. When not focused on market trends\, Alexandra is likely on the tennis court or exploring new destinations around the globe. \n  \nAbout Oaky\nOaky is a hotel upsell platform that enhances guest experiences while boosting hotel revenue. Oaky delivers relevant and personalized upsells through effective guest segmentation. With real-time optimization of room upgrades using dynamic pricing\, Oaky ensures guests receive tailored offers that meet their needs. Additionally\, the platform reduces manual work through automated upselling throughout the guest journey\, seamlessly integrating with various property management systems (PMS) and other tools. This comprehensive approach empowers hotels to maximize revenue while delivering exceptional value to guests.[/mk_blockquote][mk_blockquote font_family=”none”] \nTony Barker\nCEO and Majority Owner of Chicostay\n\nTony Barker has built a dynamic career in B2B marketing and management across industries like printing\, travel\, and payments. A natural entrepreneur\, he transformed Paxport from a small team to a group of three companies with over 100 employees. With a recent acquisition of Chicostay\, Tony’s mission is to help hotels thrive in the digital age. Originally from England\, Tony now resides in Sweden with his family\, enjoying hobbies like tennis\, motorcycling\, and walking his dog. \n  \nAbout Chicostay\n \nChicostay\, founded in 2014\, offers a hotel-branded app that simplifies online registration\, check-ins\, and checkouts\, enhancing guest experiences and boosting hotel revenue through in-app upselling. By automating tasks and reducing queues\, Chicostay lets hotel teams focus on hospitality. \nWith seamless PMS integration and availability across devices\, guests can personalize their stay\, make payments\, and access services like spa treatments and upgrades. Chicostay handles everything from setup to optimization\, providing a cashflow-friendly pricing model that aligns with the value delivered—maximizing both guest satisfaction and hotel efficiency.[/mk_blockquote][mk_blockquote font_family=”none”] \nMathias Sabel\nCEO of Loopon\n\nMathias Sabel is CEO of Loopon and a committed leader with a passion for guest experiences and technology. With extensive experience in the hotel and tech industry\, Mathias is driven to help hotels create stronger customer relationships through innovative solutions. Under his leadership\, Loopon has grown to become a key partner for hotels that want to improve their service and guest satisfaction. Mathias strives to develop technology that is both powerful and user-friendly\, and his focus is always on creating real value for customers. \n  \nAbout Loopon\n \n \nLoopon offers hotels a complete solution for collecting\, analyzing and acting on guest feedback. Through smart tools and AI-driven analysis\, we help hotels improve the guest experience\, increase satisfaction and strengthen the relationship with their customers. With Loopon\, hotels gain valuable insights and ability to quickly fix issues\, create more engaged teams and deliver superior service – every time.[/mk_blockquote][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/power-breakfast-stockholm-november-2024/
LOCATION:Stockholm
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/11/stockholm-1-1-AvpzGt.tmp_.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241121
DTEND;VALUE=DATE:20241122
DTSTAMP:20260405T045328
CREATED:20241029T165936Z
LAST-MODIFIED:20241121T205937Z
UID:10001570-1732147200-1732233599@global.hsmai.org
SUMMARY:Outlook for the NYC Hotel Market
DESCRIPTION:A Quick Spin Around the Worldu2019s Major Destinations with Sean Hennessey – REGISTER HERE: https://www.ivvy.com/event/85KLDA/
URL:https://global.hsmai.org/event/outlook-for-the-nyc-hotel-market/
LOCATION:New York\, NY\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241121T183000
DTEND;TZID=UTC:20241121T203000
DTSTAMP:20260405T045328
CREATED:20240823T054537Z
LAST-MODIFIED:20241121T195928Z
UID:10001520-1732213800-1732221000@global.hsmai.org
SUMMARY:Thirsty Thursday
DESCRIPTION:[vc_row][vc_column][vc_column_text]UAE’s Thirsty Thursday is the perfect midweek escape\, offering a refreshing break in some of Dubai’s most sophisticated venues. This event provides an excellent opportunity for networking and relaxation\, set against the backdrop of the city’s swankiest spots. Designed to bring together professionals from the hospitality industry\, Thirsty Thursday is a must-attend for anyone looking to unwind and connect in style. \nClick here to find out more.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register Now” color=”violet” css=”” link=”url:https%3A%2F%2Fhsmaime.org%2Fproduct%2Fttdxb%2F|title:Thirsty%20Thursday|target:_blank”][vc_empty_space height=”25px”][/vc_column][/vc_row][vc_row][vc_column][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2024/01/why-attend-banner_tt.png” image_size=”full”][vc_empty_space height=”25px”][mk_gallery images=”4798\,4799\,4800\,4802\,4803″ style=”style1″][vc_empty_space height=”25px”][vc_btn title=”Register Now” color=”violet” css=”” link=”url:https%3A%2F%2Fhsmaime.org%2Fproduct%2Fttdxb%2F|title:Thirsty%20Thursday|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/thirsty-thursday-16/
LOCATION:The Courtyard\, Vida Creek Harbour\, Ground floor\, Vida Creek Harbour\, Dubai\, United Arab Emirates
CATEGORIES:Networking
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/08/tt1-nov24-1200x1200-1-u03fll.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Athens:20241123T100000
DTEND;TZID=Europe/Athens:20241125T180000
DTSTAMP:20260405T045328
CREATED:20241014T132928Z
LAST-MODIFIED:20241123T201327Z
UID:10001562-1732356000-1732557600@global.hsmai.org
SUMMARY:HSMAI Europe will exhibit at XENIA 2024
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16019″ img_size=”full” alignment=”center” css=””][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/hsmai-europe-will-exhibit-at-xenia-2024/
LOCATION:METROPOLITAN EXPO\, Athens International Airport "El. Venizelos"\, ATHENS\, Spata\, 190 19\, Greece
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/10/31-Ld2R6U.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241124T090000
DTEND;TZID=UTC:20241125T170000
DTSTAMP:20260405T045328
CREATED:20240829T064322Z
LAST-MODIFIED:20240926T094210Z
UID:10001527-1732438800-1732554000@global.hsmai.org
SUMMARY:Certification Review Courses (In- Person)
DESCRIPTION:These 2-day workshops review the key components of the Certified Hospitality Digital Marketer (CHDM) certification and the Certified in Hospitality Business Acumen (CHBA) certification. They serve as helpful final “cram sessions” before you take one of the certification exams.
URL:https://global.hsmai.org/event/certification-review-courses-in-person/
LOCATION:Conrad Dubai\, Sheikh Zayed Rd - Trade Centre - Trade Centre 1\, Dubai\, United Arab Emirates
CATEGORIES:Classes
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/08/csc-certifications-1200x1200-1-d1aXIv.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20241125T090000
DTEND;TZID=Asia/Singapore:20241125T090000
DTSTAMP:20260405T045328
CREATED:20241125T192825Z
LAST-MODIFIED:20241125T192825Z
UID:10001586-1732525200-1732525200@global.hsmai.org
SUMMARY:ROUNDTABLE: CHIEF COMMERCIAL OFFICERS – APAC
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2024/11/rt-may-sin-cco-2025-scaled.jpg” image_size=”full” frame_style=”single_line” align=”center”][vc_empty_space][vc_custom_heading text=”ROUNDTABLE: CHIEF COMMERCIAL OFFICERS – APAC” font_container=”tag:h5|font_size:27|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_custom_heading text=”Friday 16 May\, 2025″ font_container=”tag:h5|font_size:23|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1730997869425{margin-bottom: 0px !important;}”] \nBy Invitation Only \nHSMAI Asia Pacific runs regular Roundtable events for the leaders in the Revenue\, Digital\, Distribution\, Marketing\, Sales and Operational heads in the Hospitality Industry.  The Roundtables are invitation-only and are deliberately small\, boardroom-style meetings to ensure everyone can participate and benefit from the discussions. \nPlease contact us if you would like to be invited. \n[/vc_column_text][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/roundtable-chief-commercial-officers-apac/
CATEGORIES:APAC Roundtables,Commercial,Roundtable
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/11/rt-may-sin-cco-2025-2-HYezpZ.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241126T080000
DTEND;TZID=UTC:20241127T180000
DTSTAMP:20260405T045328
CREATED:20240829T064327Z
LAST-MODIFIED:20241126T210032Z
UID:10001528-1732608000-1732730400@global.hsmai.org
SUMMARY:7th Annual Commercial Strategy Conference
DESCRIPTION:[vc_row][vc_column][vc_column_text] \nThe 7th Annual HSMAI ME Commercial Strategy Conference 2024 \nSince its inception in 2004\, HSMAI’s Revenue Optimization Conference (ROC) has served as a focal point for hotel revenue leaders\, fostering education\, collaboration\, and innovation. Recognizing the importance of aligning commercial\, revenue\, sales\, and marketing efforts\, we have transitioned to the Commercial Strategy Conference\, while preserving the esteemed brand legacy of ROC. \nClick here to learn more and register.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”Register Now” color=”violet” css=”” link=”url:https%3A%2F%2Fweb.cvent.com%2Fevent%2F08d18ee0-14c7-4019-b274-7b505487693c%2Fsummary|title:Commercial%20Strategy%20Conference|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_image src=”https://hsmaime.org/wp-content/uploads/sites/22/2024/04/why-attend-csc-banner-1920-x-600.png” image_size=”full”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/7th-annual-commercial-strategy-conference/
LOCATION:Conrad Dubai\, Sheikh Zayed Rd - Trade Centre - Trade Centre 1\, Dubai\, United Arab Emirates
CATEGORIES:Conference
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/09/website-events-scan-to-register-KBKV1L.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20241127T130000
DTEND;TZID=Asia/Singapore:20241127T150000
DTSTAMP:20260405T045328
CREATED:20240829T052818Z
LAST-MODIFIED:20241127T194128Z
UID:10001526-1732712400-1732719600@global.hsmai.org
SUMMARY:APAC Chief Commercial Officers Roundtable – Singapore
DESCRIPTION:Singapore\nAPAC Chief Commercial Officers Roundtable \nBy invitation only \n27 November 2024 \n \nHSMAI Asia Pacific runs regular Roundtable events for the leaders in the Revenue\, Digital\, Distribution\, Marketing\, Sales and Operational heads in the Hospitality Industry.  The Roundtables are invitation-only and are deliberately small\, boardroom-style meetings to ensure everyone can participate and benefit from the discussions.  Please contact us if you would like to be invited.
URL:https://global.hsmai.org/event/apac-chief-commercial-officers-roundtable-singapore/
LOCATION:Venue to be Advised-Singapore\, Singapore
CATEGORIES:APAC Roundtables,Chapter Events,Events,Roundtable
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/08/c-roundtable-square-cco-nov-03xlWu.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20241127T170000
DTEND;TZID=Asia/Singapore:20241127T193000
DTSTAMP:20260405T045328
CREATED:20240829T052812Z
LAST-MODIFIED:20241020T125857Z
UID:10001525-1732726800-1732735800@global.hsmai.org
SUMMARY:Power-Up Education & Networking – Singapore
DESCRIPTION:[vc_row][vc_column][vc_empty_space][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2024/06/sgpu-nov-scaled.jpg” image_size=”full” align=”center”][vc_empty_space][vc_column_text css=”.vc_custom_1718737203281{margin-bottom: 0px !important;}”] \nWednesday 27 November\, 2024 \nRegistration: from 4:20pm | Event: 5:00pm – 7:30pm \nHSMAI PowerUp is an HSMAI Asia Pacific casual Education & Networking event series for those working in commercial roles in hotels to connect\, learn\, and build their professional networks. \nThis is a great opportunity for marketing /digital / revenue / sales / distribution staff from corporate offices and individual hotel commercial teams to meet in a casual\, yet informative\, engaging\, and meaningful way. \nThe format for the event is 1-hour Education and 1.5 hours Networking. 🥂 \nJoin us for a unique opportunity to meet your peers and engage with hotel leaders. \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/06/website-banner-why-attend-commconf.png” image_size=”large”][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column width=”1/2″][vc_custom_heading text=”AGENDA” font_container=”tag:h2|font_size:40|text_align:center|color:%2352247f” use_theme_fonts=”yes”][vc_tta_accordion title_tag=”p” section_title_tag=”h5″ style=”flat” color=”green” spacing=”1″ gap=”10″ c_icon=”” active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”Welcome & HSMAI Update” tab_id=”1709277429632-4c3788c2-2b51″][/vc_tta_section][vc_tta_section title=”2024 Hospitality Trends: Staying Ahead with Data-Driven Insights” tab_id=”1709277429656-d643f926-7ab7″][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1708431162860{margin-bottom: 0px !important;}”]The team at Lighthouse will provide an update of key trends and latest interesting data points. Sit tight for an engaging session of Kahoot quizzing to learn the fun way and win some prizes![/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”24511″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Elevate Direct Bookings with Data-Driven Digital Marketing Strategies” tab_id=”1709277429826-44903ee6-38c7″][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1707892030890{margin-bottom: 0px !important;}”]In the rapidly changing landscape of the travel industry\, it is crucial to utilize data-driven digital marketing strategies. This approach is imperative for capitalizing on current traveler trends\, ultimately boosting bookings and revenue\, surpassing Online Travel Agencies (OTAs) and gaining a competitive edge. By consistently analyzing data and implementing initiatives such as hyper-personalized campaigns\, cross-channel integration\, and conversion point optimization\, hotels can effectively tap into potential customers and drive growth in bookings and revenue.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”31013″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Transforming Hospitality Sales” tab_id=”1709277429977-5c8aa187-fdd1″][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1707754141926{margin-bottom: 0px !important;}”] \nA spotlight discussion on the complimentary roles of traditional sales skills and digital tools in creating a more personalised\, efficient\, and effective sales process. \n[/vc_column_text][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”4″ employees=”6057\, 31018\, 31226\, 31000″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Speed-Friending and Drinks” tab_id=”1709277430150-e15242a6-f1a7″][/vc_tta_section][vc_tta_section title=”Networking and Drinks & Canapes” tab_id=”1709277430187-1dafc1c9-ecca”][/vc_tta_section][/vc_tta_accordion][vc_empty_space][vc_custom_heading text=”VENUE” font_container=”tag:h2|font_size:40|text_align:center|color:%2352247f” use_theme_fonts=”yes”][vc_column_text css=”.vc_custom_1707906039285{margin-bottom: 0px !important;}”] \nBeast & Butterflies at M Social Hotel Singapore \n90 Robertson Quay\, Level 1\, Singapore 238259 \n[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_custom_heading text=”PHOTO GALLERY” font_container=”tag:h2|font_size:40|text_align:center|color:%2352247f” use_theme_fonts=”yes”][vc_empty_space][vc_gallery interval=”3″ images=”31441\,31442\,31443\,31444\,31445\,31446\,31447\,31448\,31449\,31450\,31451\,31452\,31453\,31454\,31455\,31456\,31457\,31458\,31459\,31460\,31461\,31462\,31463\,31464\,31465\,31466″ img_size=”medium”][/vc_column][/vc_row][vc_row disable_element=”yes”][vc_column][vc_empty_space][vc_custom_heading text=”SPEAKERS” font_container=”tag:h2|font_size:40|text_align:center|color:%2352247f” use_theme_fonts=”yes”][mk_employees rounded_image=”false” grayscale_image=”false” description=”false” employees=”31013\, 6057\, 24511\, 31018\, 24620\, 3110\, 31000\, 31226\, 1298″][vc_custom_heading text=”PARTNERS” font_container=”tag:h2|font_size:40|text_align:center|color:%2352247f” use_theme_fonts=”yes”][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” description=”false” name_color=”#ffffff” employees=”24139\, 30911″][vc_row_inner is_fullwidth_content=”false” disable_element=”yes”][vc_column_inner width=”1/2″][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2024/01/lighthouse.jpg” image_size=”full” align=”center”][/vc_column_inner][vc_column_inner width=”1/2″][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2024/01/emarketingeye.jpg” image_size=”full” align=”center”][/vc_column_inner][/vc_row_inner][vc_empty_space][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/power-up-education-networking-singapore-4/
CATEGORIES:Chapter Events,Digital,Marketing,Networking
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/08/pu_2024_singapore_nov27-VeiSHA.tmp_.jpg
ORGANIZER;CN="HSMAI Singapore":MAILTO:info@hsmai-asia.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20241128T170000
DTEND;TZID=Europe/Amsterdam:20241128T200000
DTSTAMP:20260405T045328
CREATED:20241106T174156Z
LAST-MODIFIED:20241128T212934Z
UID:10001576-1732813200-1732824000@global.hsmai.org
SUMMARY:HSMAI Nederland – de reunie!
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16108″ img_size=”full” alignment=”center” css=””][mk_fancy_title color=”#669933″ size=”35″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]HSMAI Nederland – de reunie![/mk_fancy_title][vc_column_text css=”.vc_custom_1730906998974{margin-bottom: 0px !important;}”]Wouter Olland has taken the initiative to host a reunion with former HSMAI members in the Netherlands. Some are now retired\, others have moved on to different industries\, and some are still active with HSMAI. Wouter suggested we also invite the new HSMAI members\, and we agreed—so here we go![/vc_column_text][vc_column_text css=”.vc_custom_1730905814114{margin-bottom: 0px !important;}”]Get ready for an amazing evening dedicated to reconnecting with familiar faces\, welcoming new friends\, and celebrating the vibrant HSMAI community! We’re thrilled to announce the HSMAI Netherlands Reunion\, a night where nostalgia meets new beginnings. Here’s your chance to catch up with old friends\, make new connections\, and relive the best moments of our shared journey. This is a private initiative so they are charging 45 Euro for drinks and snacks.[/vc_column_text][vc_column_text css=”.vc_custom_1730905768287{margin-bottom: 0px !important;}”]📅 Date: Thursday\, November 28\, 2024\n🕒 Time: 5:00 PM – 8:00 PM\n📍 Venue: Movenpick Hotel Amsterdam[/vc_column_text][vc_column_text css=”.vc_custom_1730905886732{margin-bottom: 0px !important;}”]This special gathering is not just for current members but also for anyone who has been part of our journey—whether you’ve stepped away from the industry\, become less active\, or are a new member excited to connect. Marius Flåskjer will be joining representing the HSMAI Europe Team.[/vc_column_text][vc_column_text css=”.vc_custom_1730905900004{margin-bottom: 0px !important;}”]If you know any past HSMAI members who would enjoy reuniting\, feel free to share this invitation internally. Let’s come together for an evening of shared stories\, connections\, and community spirit![/vc_column_text][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmai-reunie.nbtc.events%2F|target:_blank”][vc_column_text css=”.vc_custom_1730906102110{margin-bottom: 0px !important;}”]We look forward to seeing you there![/vc_column_text][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/hsmai-nederland-de-reunie/
LOCATION:Movenpick Hotel Amsterdam\, Piet Heinkade 11\, Amsterdam\, 1019 BR\, Netherlands
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/11/crop-hsmai-scaled-kmDTVc.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Bangkok:20241129T163000
DTEND;TZID=Asia/Bangkok:20241129T193000
DTSTAMP:20260405T045328
CREATED:20240824T044322Z
LAST-MODIFIED:20241129T195940Z
UID:10001521-1732897800-1732908600@global.hsmai.org
SUMMARY:POWER-UP EDUCATION & NETWORKING BANGKOK
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/12/bkk-pu-mar-2025-landscape-banner-7-scaled.jpg” image_size=”full” frame_style=”single_line” align=”center”][vc_empty_space][vc_custom_heading text=”POWER-UP EDUCATION & NETWORKING BANGKOK” font_container=”tag:h5|font_size:27|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_custom_heading text=”Friday 29 November\, 2024″ font_container=”tag:h5|font_size:23|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_column_text css=”.vc_custom_1730860641231{margin-bottom: 0px !important;}”] \nRegistration: 3:45pm | Event: 4:30pm – 7:30pm \nHSMAI PowerUp is an HSMAI Asia Pacific casual Education & Networking event series for those working in commercial roles in hotels to connect\, learn\, and build their professional networks. \nThis is a great opportunity for marketing /digital / revenue / sales / distribution staff from corporate offices and individual hotel commercial teams to meet in a casual\, yet informative\, engaging\, and meaningful way. \nThe format for the event is 1-hour Education and 1.5 hours Networking. 🥂 \nJoin us for a unique opportunity to meet your peers and engage with hotel leaders. \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/06/website-banner-why-attend-commconf.png” image_size=”large”][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/12/bkpu-montage-aug-2.jpg” image_size=”large”][vc_empty_space height=”50″][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_custom_heading text=”AGENDA” font_container=”tag:h2|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_tta_accordion title_tag=”p” section_title_tag=”h5″ style=”flat” color=”green” spacing=”1″ gap=”10″ c_icon=”” active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”Welcome” tab_id=”1707754680050-fab22c56-3858″][vc_row_inner][vc_column_inner width=”1/2″][/vc_column_inner][vc_column_inner width=”1/2″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ employees=”37620″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Thailand Market Performance and Outlook” tab_id=”1708793444841-ccdc3b73-fc5e”][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1732688881900{margin-bottom: 0px !important;}”]Take a brief deep dive with Lighthouse into the number trends and outlook for the Thailand market\, with a focus on Bangkok\, and get familiar with how Thailand is performing and what’s to come. \n– Flight Search Evolution by Outbound Country\n– China to Thailand search rank in Asia\n– India to Thailand search rank in Asia\n– Hotel Search Evolution\n– Market Heat Map – Thailand and Bangkok\n– Thailand Hotel Pricing: 2023 vs 2024\n– Thailand Hotel Price by Class\n– Trailing Twelve Months Historical Pricing\n– Bangkok Hotel Price Changes\n– Booking Lead Time and its impact on pricing\n– Booking Trends: LOS 2\, LOS 3\, Mobile discounts[/vc_column_text][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ description=”false” employees=”37280″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Key Source Market Trends – China\, India” tab_id=”1707755124248-16ec701e-c77e”][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1732689183438{margin-bottom: 0px !important;}”]Uncover key insights with Derbysoft into Thailand’s top source markets\, China and India\, and see how these trends will shape the country’s tourism landscape going forward. \n– Skift Healthscore Index\n– Inbound Visitors Overview\n– Chinese Traveler Overview\n– Chinese Travelers Booking Windows\n– Demand Drivers – Concerts\n– Indian Traveler Overview\n– Indian Traveler Booking Windows\n– Demand Drivers – Weddings & Movie Shoots\n– Future Outlook[/vc_column_text][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”30309″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Turning Clicks into Stays: How Hotels Can Drive Direct Bookings Through Digital Channels” tab_id=”1707754680068-5de22ca9-9a39″][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1732262704663{margin-bottom: 0px !important;}”]In an increasingly competitive hospitality landscape\, maximizing direct bookings is essential for reducing dependency on third-party platforms and building stronger guest relationships. This session will explore innovative strategies and practical tools hotels can use to optimize digital channels\, including their website\, social media\, and email marketing. Discover how to leverage data-driven insights\, personalized guest experiences\, and the latest digital trends to convert online engagement into confirmed stays. Learn from industry success stories and actionable techniques to turn every click into a valuable booking.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ employees=”37363″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Motivational Speaker: How to Master Personal Professional Growth” tab_id=”1721796792026-44af3c1f-2244″][vc_row_inner][vc_column_inner][vc_single_image image=”37365″ img_size=”large” alignment=”center” css=””][vc_column_text css=”.vc_custom_1731641181148{margin-bottom: 0px !important;}”]• Cultivating a Growth Mindset\n• Meeting Our Future Selves\n• Growth Lies Outside the Comfort Zone\n• Embracing Challenges as Catalysts for Growth\n• Flourishing Instead of Just Surviving\n• Perception Shapes Our Reality\n• Our Words Become Our World\n• Starting Each Day in Our Favor\n• A Candle Doesn’t Lose its Flame by Sharing its Light with Another[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Panel: How to Accelerate your Commercial Career in 2025″ tab_id=”1730777662682-a9c90e71-68f4″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ description=”false” employees=”31633\, 24482″][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ description=”false” employees=”37553\, 37502″][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ description=”false” employees=”37564″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Speed-Friending and Drinks” tab_id=”1707755165108-1ce754a3-1930″][vc_single_image image=”37279″ img_size=”medium” alignment=”center” css=””][/vc_tta_section][vc_tta_section title=”Open Networking and Drinks & Canapés” tab_id=”1707754802647-7d296b8e-7347″][vc_single_image image=”37278″ img_size=”medium” alignment=”center” css=””][/vc_tta_section][/vc_tta_accordion][/vc_column][vc_column width=”1/2″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][vc_custom_heading text=”PARTNERS” font_container=”tag:h2|font_size:40|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” name_color=”#ffffff” position_color=”#ffffff” about_color=”#ffffff” social_color=”#ffffff” employees=”25770″][/vc_column][vc_column width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” name_color=”#ffffff” position_color=”#ffffff” about_color=”#ffffff” social_color=”#ffffff” employees=”2872″][/vc_column][vc_column width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” name_color=”#ffffff” position_color=”#ffffff” about_color=”#ffffff” social_color=”#ffffff” employees=”24139″][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/power-up-education-networking-bangkok-6/
LOCATION:Venue to be Advised – Thailand
CATEGORIES:Chapter Events,Networking
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/10/pubk-nov-2024-1-scaled-77mfQo.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20241130T150000
DTEND;TZID=Asia/Singapore:20241130T180000
DTSTAMP:20260405T045328
CREATED:20240901T055831Z
LAST-MODIFIED:20240905T062738Z
UID:10001531-1732978800-1732989600@global.hsmai.org
SUMMARY:Distribution Officers (GLOBAL)
DESCRIPTION:Virtual\nDistribution Officers (GLOBAL) Roundtable \nBy invitation only \nNovember 2024 \n \nHSMAI Asia Pacific runs regular Roundtable events for the leaders in the Revenue\, Digital\, Distribution\, Marketing\, Sales and Operational heads in the Hospitality Industry.  The Roundtables are invitation-only and are deliberately small\, boardroom-style meetings to ensure everyone can participate and benefit from the discussions.  Please contact us if you would like to be invited.
URL:https://global.hsmai.org/event/distribution-officers-global/
LOCATION:Virtual
CATEGORIES:APAC Roundtables,Chapter Events,Events,Roundtable
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/09/d-roundtable-square-dist-nov-R3I8al.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20241203T180000
DTEND;TZID=Europe/Amsterdam:20241203T200000
DTSTAMP:20260405T045328
CREATED:20241017T135931Z
LAST-MODIFIED:20241203T222929Z
UID:10001564-1733248800-1733256000@global.hsmai.org
SUMMARY:Connecting Future Leaders | London | December 2024
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16084″ img_size=”full” alignment=”center” css=””][mk_fancy_title color=”#669933″ size=”35″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Connecting Future Leaders | Christmas edition in London\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1730293852261{margin-bottom: 0px !important;}”] \nThe Evolution of Luxury: Redefining High-End Hospitality for New Generations\n[/vc_column_text][vc_column_text css=”.vc_custom_1732880221339{margin-bottom: 0px !important;}”]📅 Date: Tuesday\, December 3\, 2024\n🕔 Time: 6:00 pm – 8:00 pm\, followed by networking\n📍 Venue: Kimpton Fitzroy Hotel\, London[/vc_column_text][vc_column_text css=”.vc_custom_1729160429675{margin-bottom: 0px !important;}”]Welcome to Connecting Future Leaders! This gathering is divided into two parts: first\, an educational program\, followed by a Christmas-themed networking session.[/vc_column_text][vc_column_text css=”.vc_custom_1729160442050{margin-bottom: 0px !important;}”]Connecting Future Leaders (CFL) is a platform that brings together young leaders\, talents\, and others in the travel industry aged 35 and under to share experiences\, build networks\, and exchange professional insights.[/vc_column_text][vc_column_text css=”.vc_custom_1732879817783{margin-bottom: 0px !important;}”]Delve into how the concept of luxury is shifting from traditional opulence to a more personalized\, experience-driven approach. This session will explore how younger generations are redefining luxury\, emphasizing authenticity and meaningful experiences. \nWe’re excited to announce that we’ll have representatives from the following companies as speakers:[/vc_column_text][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”16177″ alignment=”center” style=”vc_box_border_circle_2″ border_color=”green” css=””][vc_column_text css=”.vc_custom_1732879746885{margin-bottom: 0px !important;}”] \nJenni Holman\nDirector of PR & Brand Communications\nMason Rose \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_single_image image=”16178″ alignment=”center” style=”vc_box_border_circle_2″ border_color=”green” css=””][vc_column_text css=”.vc_custom_1732879778433{margin-bottom: 0px !important;}”] \nEleanor Beattie\nSenior Manager\, Luxury & Lifestyle brands\nIHG \n[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2Fga9PN|target:_blank”][vc_column_text css=”.vc_custom_1732879602374{margin-bottom: 0px !important;}”]Learn how hotels and brands are adapting to meet these evolving expectations and what this means for career opportunities in the luxury sector. \nWhy It’s Relevant:\nLuxury hospitality is undergoing significant change\, presenting new opportunities for those eager to innovate and create impactful guest experiences. By understanding these trends\, young leaders can better plan their career paths and anticipate future industry directions.[/vc_column_text][vc_column_text css=”.vc_custom_1732964514828{margin-bottom: 0px !important;}”]Free participation. Register now to secure your spot![/vc_column_text][vc_single_image image=”16100″ img_size=”full” alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1729160755651{margin-bottom: 0px !important;}”]For questions\, contact us at postbox@hsmai.eu[/vc_column_text][mk_padding_divider][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/connecting-future-leaders-london-december-2024/
LOCATION:Kimpton Fitzroy London Hotel\, 1-8 Russell Square\, London\, WC1B 5BE
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/10/cfl-london-v1-4-qznLEf.tmp_.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Seoul:20241204T150000
DTEND;TZID=Asia/Seoul:20241204T180000
DTSTAMP:20260405T045328
CREATED:20240905T062731Z
LAST-MODIFIED:20240905T062731Z
UID:10001536-1733324400-1733335200@global.hsmai.org
SUMMARY:Korea General Managers Roundtable – Busan
DESCRIPTION:Busan\nKorea General Managers Roundtable \nBy invitation only \n04 December 2024 \nHSMAI Korea runs regular Roundtable events for the leaders in the Revenue\, Digital\, Distribution\, Marketing\, Sales and Operational heads in the Hospitality Industry.  The Roundtables are invitation-only and are deliberately small\, boardroom-style meetings to ensure everyone can participate and benefit from the discussions.  Please contact us if you would like to be invited.
URL:https://global.hsmai.org/event/korea-general-managers-roundtable-busan/
LOCATION:Venue To be Advised – Seoul\, Seoul\, Korea\, Republic of
CATEGORIES:APAC Roundtables,Chapter Events,Events,Roundtable
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/09/9-general-managers-dec04-busan-XQBOlK.tmp_.jpg
ORGANIZER;CN="HSMAI Korea":MAILTO:info@hsmai-asia.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241205
DTEND;VALUE=DATE:20241206
DTSTAMP:20260405T045328
CREATED:20241122T205943Z
LAST-MODIFIED:20241205T234546Z
UID:10001585-1733356800-1733443199@global.hsmai.org
SUMMARY:HSMAI DC Holiday Event
DESCRIPTION:HSMAI DC Holiday Event
URL:https://global.hsmai.org/event/hsmai-dc-holiday-event/
LOCATION:Washington\, DC\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241212
DTEND;VALUE=DATE:20241213
DTSTAMP:20260405T045328
CREATED:20241029T165937Z
LAST-MODIFIED:20241212T004537Z
UID:10001571-1733961600-1734047999@global.hsmai.org
SUMMARY:Reflecting On Success & Awards of Excell
DESCRIPTION:Reflecting On Success: How We Won & Awards of Excellence 2024
URL:https://global.hsmai.org/event/how-we-won-awards-of-excellence-2024/
LOCATION:Las Vegas\, NV\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20241212T090000
DTEND;TZID=Europe/Amsterdam:20241212T180000
DTSTAMP:20260405T045328
CREATED:20240913T072949Z
LAST-MODIFIED:20241212T234336Z
UID:10001550-1733994000-1734026400@global.hsmai.org
SUMMARY:HSMAI Europe Future of Sales konferanse | Norway
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1732640961157{margin-bottom: 0px !important;}”] \n\nFuture of Sales: Innovating Hospitality Sales\nStyrk salgsteamet for fremtidens utfordringer i hotell- og reiselivsbransjen\n📅 Dato: Torsdag 12. desember\, 2024\n🕒 Tid: 09.00 – 18.00 inklusiv lunsj\, networking og\n📍 Sted: RADISSON BLU SCANDINAVIA HOTEL\, OSLO \nFå bedre resultater med et engasjert salgsteam!\nHotel-\, event- og reiselivsbransjen utvikler seg raskere enn noen gang\, og bedrifter står overfor konstant press for å tilpasse seg og lykkes. Velkommen til HSMAI Future of Sales konferanse i Oslo – en viktig konferanse for salgsprofesjonelle og ledere\, hvor du kan få innsikt og verktøy som hjelper deg å holde deg i forkant av utviklingen. \nVi gjentar suksessen fra i fjor (Sales Leader Forum)\, og legger nok en gang til rette for at salgsledere og deres salgsteam får muligheten til å lære fra bransjeeksperter\, bygge nettverk\, samarbeide og utvikle strategier som kan føre til bedre resultater og varig suksess. Ikke gå glipp av sjansen til å løfte salgstilnærmingen din og oppnå målbare resultater. Meld deg på nå for å sikre deg en plass! \nLes mer om konferansen og meld deg på her!\n[/vc_column_text][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/hsmai-europe-sales-leader-forum-norway/
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/10/future-of-sales-oslo-24-version-3-LPCUYJ.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20241212T170000
DTEND;TZID=Europe/Amsterdam:20241212T210000
DTSTAMP:20260405T045328
CREATED:20241017T140017Z
LAST-MODIFIED:20241212T234336Z
UID:10001565-1734022800-1734037200@global.hsmai.org
SUMMARY:Connecting Future Leaders | Oslo | Desember 2024
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”16030″ img_size=”full” alignment=”center” css=””][mk_fancy_title color=”#669933″ size=”35″ font_weight=”bold” margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Connecting Future Leaders: Workshop og juleavslutning\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Vi inviterer til workshop og julenetworking for Connecting Future Leaders[/mk_fancy_title][vc_column_text css=”.vc_custom_1729092119288{margin-bottom: 0px !important;}”]📅 Dato: Torsdag 12. desember 2024\n🕒 Tid: 17:00 – 21:00\n📍 Sted: Radisson Blu Scandinavia Hotel\, Oslo[/vc_column_text][vc_column_text css=”.vc_custom_1729092247348{margin-bottom: 0px !important;}”]Velkommen til årets siste Connecting Future Leaders-arrangement! Dette eventet er delt inn i to deler; først en interaktiv workshop\, før vi avslutter med en julenetworking.[/vc_column_text][vc_column_text css=”.vc_custom_1729147503016{margin-bottom: 0px !important;}”]Connecting Future Leaders (CFL) er et arrangement som samler unge ledere\, talenter og andre i reiselivsbransjen på 35 år og under for å dele erfaringer\, bygge nettverk og utveksle faglig innsikt.[/vc_column_text][vc_column_text css=”.vc_custom_1729092276993{margin-bottom: 0px !important;}”] \nDel 1: Workshop (17:00 – 19:00)\n[/vc_column_text][vc_column_text css=”.vc_custom_1729147622525{margin-bottom: 0px !important;}”]Deltakerne vil bli delt inn i grupper for å jobbe med oppgaver og idéer for neste års temaer og arrangementer. Workshopen ledes av medlemmer fra CFL-komiteen som inkluderer: \n \n\nHero Azeez\, Administrerende Direktør\, Hotel Christiania Teater\nSimon Barman-Jenssen\, Operations Manager\, Clarion Hotel Oslo\nLive Lorck\, General Manager\, Comfort Hotel Xpress Central Station\nHisham Mansour\, Teamleader Meetings & Events\, Radisson Hotel Group\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1729092375374{margin-bottom: 0px !important;}”] \nDel 2: Julenetworking i Summit Bar (19:00 – 21:00)\n[/vc_column_text][vc_column_text css=”.vc_custom_1729092389263{margin-bottom: 0px !important;}”]Kvelden avsluttes i Summit Bar\, 21. etasje\, med nydelig utsikt over Oslo og Oslofjorden. Nyt gløgg\, DJ-musikk og god stemning for å markere slutten på et spennende år.[/vc_column_text][vc_column_text css=”.vc_custom_1729092401020{margin-bottom: 0px !important;}”]Gratis deltagelse for HSMAI-medlemmer. Registrer deg nå for å sikre din plass![/vc_column_text][vc_btn title=”REGISTER HERE” color=”violet” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F5L4vN|target:_blank”][/vc_column][/vc_row][vc_row][vc_column][mk_divider style=”thin_solid” thickness=”3″][vc_column_text css=”.vc_custom_1729146793145{margin-bottom: 0px !important;}”]For spørsmål\, kontakt oss på postbox@hsmai.eu[/vc_column_text][mk_padding_divider][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/connecting-future-leaders-oslo-desember-2024/
LOCATION:Radisson Blu Scandinavia Oslo\, Holbergs gate 30\, Oslo\, 0166\, Norway
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/10/v21-1-ZXqCTr.tmp_.png
ORGANIZER;CN="HSMAI Region Europe":MAILTO:postbox@hsmai.eu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20241212T183000
DTEND;TZID=UTC:20241212T203000
DTSTAMP:20260405T045328
CREATED:20240920T085856Z
LAST-MODIFIED:20241211T001128Z
UID:10001555-1734028200-1734035400@global.hsmai.org
SUMMARY:Thirsty Thursday
DESCRIPTION:Thirsty Thursdays in the UAE \nHotel Members: AED 200 | Hotel Non Members: AED 250 Partner Member AED 300 | Partner Non Member AED 350\nEach includes 2 thirst quenching refreshments\, nibble\, and gameplay
URL:https://global.hsmai.org/event/thirsty-thursday-17/
LOCATION:TopGolf\, Emirates Golf Club\, Dubai
CATEGORIES:Networking
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/11/topgolf-86P2l4.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241216
DTEND;VALUE=DATE:20241218
DTSTAMP:20260405T045328
CREATED:20240930T095931Z
LAST-MODIFIED:20241021T131257Z
UID:10001556-1734307200-1734479999@global.hsmai.org
SUMMARY:2 Day Revenue Management Workshop – India
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2024/09/hsmai_academy-2-day-workshop-banner-1.jpg” image_size=”full” align=”center” margin_bottom=”20″][/vc_column][/vc_row][vc_row css=”.vc_custom_1627529759549{margin-bottom: 25px !important;}”][vc_column][vc_empty_space][vc_custom_heading text=”2-DAY REVENUE TRAINING FOR HOTELS” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes” css=””][vc_column_text css=”.vc_custom_1727689386283{margin-bottom: 0px !important;}”] \nHSMAI Academy India \nDelhi NCR \n10 Online courses PLUS Face to face Workshop over 2 days\nMonday – 9:00am – 5:00pm\nTuesday – 9:00am – 5:00pm \nThis fast-paced two-day workshop is a great opportunity for anyone who is looking to learn more about managing revenue in a hotel or any accommodation business. The workshop adds practical experience to the online courses.  The course is for people who would like to move into a Revenue Management role\, those with less than 3 years experience\, and those who need to manage a Revenue staff member or team. \nTo earn the “Certificate in Revenue Management (Hospitality)”\, you will need to complete the 10 online courses. \n[/vc_column_text][vc_empty_space][/vc_column][/vc_row][vc_row css=”.vc_custom_1626307595607{margin-bottom: 25px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column 0=”” width=”1/2″][vc_custom_heading text=”SELF-PACED ONLINE COURSES INCLUDED” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes”][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2017/07/lady-laptop-image.png”][vc_tta_accordion title_tag=”p” section_title_tag=”p” style=”flat” color=”green” spacing=”1″ gap=”3″ c_icon=”” active_section=”” no_fill=”true” collapsible_all=”true”][vc_tta_section i_icon_fontawesome=”fas fa-sort-amount-up” add_icon=”true” title=”The Essential Components of Revenue Management” tab_id=”1696980228060-f2089c45-f7dd”][vc_column_text css=”.vc_custom_1698043243217{margin-bottom: 0px !important;}”]The fundamental components of Revenue Management are applied to any business that has fixed capacity\, perishable inventory\, and time-variable demand. This course introduces you to the elements of revenue management that you need to be familiar with to understand the role of revenue in the accommodation industry.  It’s not just about pricing.  The discipline involves many skills and this initial course will introduce you to each one. \nYou will learn:\n\nThe main elements of the function of Revenue Management\nUnderstand Revenue Management Terms and definitions\nTo identify a revenue management career path\n\n[/vc_column_text][vc_column_text css=”.vc_custom_1698037241858{margin-bottom: 0px !important;}”][/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-location-arrow” add_icon=”true” title=”Understanding your guests pathway to booking” tab_id=”1696980228087-47dbdb89-04da”][vc_column_text css=”.vc_custom_1533781145752{margin-bottom: 0px !important;}”] \nYou will learn:\n\nHow customers shop for accommodation\nLearn what drives customers search and selection process\nLearn what influences their choices during their search (including travel agents)’\nThe customer journey\, from dreaming about a holiday\, to shopping\, booking\, and experiencing the holiday or trip\nTravel inspiration how do we find the inspiration to travel\, and where to travel to?\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-retweet” add_icon=”true” title=”Market Segmentation” tab_id=”1698037345547-134c2d1a-6506″][vc_column_text css=”.vc_custom_1533781293684{margin-bottom: 0px !important;}”] \nYou will learn:\n\nWhat segmentation is\nWhy hotels segment their markets\nHow to define each segment e.g. Corporate\, Events\, Wholesale\, Retail etc\nIs a channel the same as a segment?\nHow to use this segmentation to gain insights and improve bottom line results\nUnderstand different consumer behaviours in difference channel\nUnderstand the different terms and strategies around using Segments vs Channels vs personalised offer\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-building” add_icon=”true” title=”Understanding the Hospitality Industry” tab_id=”1698037370099-11fb7994-89b2″][vc_column_text css=”.vc_custom_1533781230366{margin-bottom: 0px !important;}”] \nYou will learn:\n\nWhat are the fundamental principles of Economics and their role in Hotel Revenue Management?\nHow do Revenue Directors monitor and measure their competitor marketplace?\nHow do Hotel Managers identify true competitor properties?\nHow do you read competitor reports and use other data to derive strategic insights\, and use the data to make better decisions?\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-chart-bar” add_icon=”true” title=”Distribution” tab_id=”1698037474840-be23d571-eb23″][vc_column_text css=”.vc_custom_1698043274885{margin-bottom: 0px !important;}”] \nYou will learn:\nThe definition of Distribution within the Accommodation sector\nThe definition of accommodation Inventory and how it is managed\nThe types of distribution channels\nThe factors of the Cost of Sale\nThe steps to implementing a successful Distribution Strategy\nThe important role of technology in a Distribution Strategy\nThe definition of Rate Parity and its role in Distribution[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-reply-all” add_icon=”true” title=”Rooms Forecasting” tab_id=”1698037556381-64782c37-be14″][vc_column_text css=”.vc_custom_1533874899798{margin-bottom: 0px !important;}”] \nYou will Learn:\n\nWhat are the different types of forecasts?\nWhat are the objectives for each of the types of forecasts?\nWhat information do I need to put a forecast together?\nHow do I find this information?\nWhat questions should I ask when putting together a forecast?\nHow often should I be adjusting the forecasts?\nWhat are the steps that I need to follow to put the forecast together?\nWhat is the difference between unconstrained and constrained demand?\nWhat are the elements of an accurate forecast?\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-sort-numeric-up-alt” add_icon=”true” title=”Hotel Rooms Pricing” tab_id=”1698037630423-1410eea6-53c0″][vc_column_text css=”.vc_custom_1536034455951{margin-bottom: 0px !important;}”] \nYou will learn:\n\nHow to price your different room types\nDifferent types of pricing explained – what and why:\n\nBAR\, Rack\, Group\, Corporate\, Tactical vs Strategic pricing\, Mobile only pricing – why?\, Wholesalers\, Static vs Dynamic rates\, Corporate & Event\, Opaque Pricing\, Length of Stay Pricing\, Loyalty clubs and Closed User Group rates\n\n\nPackages/ promotions/ Discounting – Discounting –what additional volume required if I discount my price? Is a lower price generating new demand?\nUnderstanding the impact on discounting -How to calculate Occupancy needed to offset discounts\nUnderstanding the influences on pricing including decoy and anchor pricing\nLead time and its impact on pricing\nDisplacement Analysis\nContracts\nTechnology available to monitor and manage pricing\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-chart-line” add_icon=”true” title=”Revenue Strategy” tab_id=”1698037695637-b440e73a-ecf0″][vc_column_text css=”.vc_custom_1698043292078{margin-bottom: 0px !important;}”] \nYou will learn:\n\nTo understand the components of a good revenue strategy;\nDifferent revenue strategies explained;\nPricing Strategy;\nExercises in how to use the Revenue Strategy to manage day-to-day tactics;\nInventory Control- how inventory can impact on sales. If forecasting constraint\, monitor to ensure controls do not have too big an impact and adjusting strategy where necessary and why revenue managers might withhold inventory.\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-lightbulb” add_icon=”true” title=”Understanding Business Intelligence for Hotels” tab_id=”1698037745855-977ad08e-63cb”][vc_column_text css=”.vc_custom_1698045302183{margin-bottom: 0px !important;}”]All business need some data to improve their business.  Accommodation providers have a lot of data available to them. This course explains how to get the data you need\, what you can use it for and will cover some case studies on how hoteliers have improved their business using data and intelligence. \nYou will learn: \n\nWhat types of reports do RM’s create\nWhere is data available\nHow to read\, and gain insights from data and reports\nHow to present data in easily digestible format\n\n[/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-american-sign-language-interpreting” add_icon=”true” title=”Roles\, Structure and Revenue Meetings” tab_id=”1698037785893-24021a83-b58d”][vc_column_text css=”.vc_custom_1533875378062{margin-bottom: 0px !important;}”] \nYou will learn:\n\nTo understand the different types of structures and the benefits and challenges of each;\nTo understand the key elements of how revenue management integrates into an organisation;\nThe company culture is key to being successful in revenue roles\, learn why\nTo understand the key elements of how revenue management integrates into an organisation;\nLearn about the various roles that Revenue staff perform\n\nTo understand the importance of the Revenue Meeting and how it contributes to the culture across the business. \n\nImportance of regular revenue meeting involving all department heads of hotel\nWhat to discuss?\nWhat reports to distribute prior to the meeting\nHow to ensure meeting is effective in setting strategy instead of just reviewing reports\n\n[/vc_column_text][/vc_tta_section][/vc_tta_accordion][/vc_column][vc_column width=”1/2″][vc_custom_heading text=”IN-PERSON 2-DAY WORKSHOP AGENDA” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes”][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2017/08/2017-revenue-ready-first-class-in-singapore-forecasting.jpg”][vc_tta_accordion title_tag=”h3″ section_title_tag=”p” style=”flat” color=”green” spacing=”3″ gap=”3″ autoplay=”1″ active_section=”9″ no_fill=”true”][vc_tta_section i_icon_fontawesome=”fas fa-warehouse” add_icon=”true” title=”Revenue Workshop Agenda” tab_id=”1698038068776-9d1d1058-f43f”][vc_column_text disable_pattern=”false” css=”.vc_custom_1698045702354{margin-bottom: 0px !important;}”] \n\nThe 2-day Workshop will allow you time to talk to the 4 trainers in breaks and in the sessions.  It is a great opportunity to ask the Experts for their tactics and strategies on any issues or topics you don’t understand.\nThe 2-day Workshop is not long enough to cover all the topics of each of the 10 courses that make up the Certificate program.  It is intended to give you an overview\, and importantly\, some hands-on practice on some simulated revenue management activities.  It is designed to mostly cover activities that are difficult to present in an online format.\nDay 1 of the workshop covers the first 3-4 topics fairly quickly.  This is to allow more time to do some “practice” activities in the Forecasting\, Strategy and Pricing sessions using a simulator in group activities.  Depending on your own experience in these topics\, you may like to study some of the online courses for topics 1-4 prior to the workshop.\nRevenue Management Terms  – if you are completely new to Revenue Management\, you will find it useful to study the commonly used terms in Course 1 – “Introduction to Revenue Management” as well as our Glossary which you can find on the HSMAI Academy website.\n\n[/vc_column_text][mk_button dimension=”flat” size=”medium” url=”https://hsmaiacademy.org/glossary/” target=”_blank” align=”center” id=”Glossary page”]TERMS TO KNOW[/mk_button][vc_column_text css=”.vc_custom_1698037241858{margin-bottom: 0px !important;}”][/vc_column_text][/vc_tta_section][vc_tta_section i_icon_fontawesome=”fas fa-warehouse” add_icon=”true” title=”Revenue Workshop Agenda” tab_id=”1729058741166-91676ee5-b589″][vc_column_text disable_pattern=”false” css=”.vc_custom_1698045702354{margin-bottom: 0px !important;}”] \n\nThe 2-day Workshop will allow you time to talk to the 4 trainers in breaks and in the sessions.  It is a great opportunity to ask the Experts for their tactics and strategies on any issues or topics you don’t understand.\nThe 2-day Workshop is not long enough to cover all the topics of each of the 10 courses that make up the Certificate program.  It is intended to give you an overview\, and importantly\, some hands-on practice on some simulated revenue management activities.  It is designed to mostly cover activities that are difficult to present in an online format.\nDay 1 of the workshop covers the first 3-4 topics fairly quickly.  This is to allow more time to do some “practice” activities in the Forecasting\, Strategy and Pricing sessions using a simulator in group activities.  Depending on your own experience in these topics\, you may like to study some of the online courses for topics 1-4 prior to the workshop.\nRevenue Management Terms  – if you are completely new to Revenue Management\, you will find it useful to study the commonly used terms in Course 1 – “Introduction to Revenue Management” as well as our Glossary which you can find on the HSMAI Academy website.\n\n[/vc_column_text][mk_button dimension=”flat” size=”medium” url=”https://hsmaiacademy.org/glossary/” target=”_blank” align=”center” id=”Glossary page”]TERMS TO KNOW[/mk_button][vc_column_text css=”.vc_custom_1698037241858{margin-bottom: 0px !important;}”][/vc_column_text][/vc_tta_section][/vc_tta_accordion][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column width=”1/2″ css=”.vc_custom_1698051788241{background-color: #e0e0e0 !important;}”][vc_custom_heading text=”PHOTO GALLERY” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes”][vc_gallery interval=”3″ images=”31536\,31537\,31538\,31539\,31540\,31541″ img_size=”medium” css=””][/vc_column][vc_column width=”1/2″][vc_custom_heading text=”WHO SHOULD ATTEND?” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes”][vc_empty_space height=”50″][mk_custom_list] \n\n          Aspiring Revenue Managers\n          Professionals with less than 3 years of experience\n          Managers overseeing Revenue teams\n\n[/mk_custom_list][vc_custom_heading text=”MEET THE TRAINERS” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes”][mk_employees style=”classic” column=”2″ description=”false” employees=”3274″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”50″][vc_custom_heading text=”SUPPORTING PARTNER” font_container=”tag:h3|text_align:center|color:%23663399″ use_theme_fonts=”yes”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/2-day-revenue-management-workshop-india/
CATEGORIES:Chapter Events,Classes,Events,Training Workshop
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/10/revenue-workshop-india-1-1-5UOtYr.tmp_.jpg
ORGANIZER;CN="HSMAI Academy":MAILTO:info@hsmaiacademy.org
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20241218
DTEND;VALUE=DATE:20241219
DTSTAMP:20260405T045328
CREATED:20241011T113106Z
LAST-MODIFIED:20241029T151344Z
UID:10001560-1734480000-1734566399@global.hsmai.org
SUMMARY:Master Class: Optimizing your Restaurant Profit
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiacademy.org/wp-content/uploads/sites/11/2024/08/classes_oct24_restaurant_web-banner-scaled-e1728111819550.jpg” image_size=”full” frame_style=”single_line” align=”center”][mk_ornamental_title tag_name=”h1″ text_color=”#52247f” font_family=”Lato” font_type=”google” font_size=”36″ font_weight=”600″ txt_transform=”uppercase” ornament_color=”#52247f” ornament_thickness=”3″ margin_top=”60″ margin_bottom=”50″] \nOptimizing Restaurant Profit\n[/mk_ornamental_title][vc_custom_heading text=”1-Day\, In-Person\, Instructor-Led Training” font_container=”tag:h3|text_align:center|color:%23000000″ use_theme_fonts=”yes” css=””][vc_custom_heading text=”9:30am – 5pm 18th December\, 2024 at Delhi NCR” font_container=”tag:h3|text_align:center|color:%23000000″ use_theme_fonts=”yes” css=””][/vc_column][/vc_row][vc_row css=”.vc_custom_1626739627329{margin-top: 25px !important;}”][vc_column width=”2/5″][mk_image src=”https://hsmaiacademy.org/wp-content/uploads/sites/11/2024/08/elsanto.jpeg”][/vc_column][vc_column width=”3/5″][vc_column_text margin_bottom=”50″ css=”.vc_custom_1724820754070{margin-bottom: 0px !important;}”]In order to run a financially successful restaurant business\, marketing efforts are not just crucial to attracting new customers but play a critical role in turning first-time guests into loyal regulars. In an ideal world\, restaurateurs would have unlimited resources to reach thousands of new guests each day that would fill their dining rooms and they would serve them all flawlessly. But in the real world\, resources are limited. Maximizing time\, talent\, and financial resources is critical to a restaurant’s profitability and longevity. \nLearn from experienced restaurateurs and marketers about how you can improve the value of your restaurant assets and improve the bottom-line.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”YOU WILL LEARN” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css=””][/vc_column][/vc_row][vc_row equal_columns=”true” disable_element=”yes” css=”.vc_custom_1717735394847{padding-bottom: 32px !important;background-color: #eaeaea !important;}”][vc_column width=”1/4″][vc_custom_heading text=”REVENUE” font_container=”tag:h2|font_size:26|text_align:center|color:%23669933″ use_theme_fonts=”yes” css=”.vc_custom_1626741791344{padding-top: 25px !important;}”][vc_icon icon_fontawesome=”fas fa-dollar-sign” color=”custom” size=”lg” align=”center” custom_color=”#669933″][vc_column_text css=”.vc_custom_1626741497893{margin-bottom: 0px !important;}”] \nHow to apply digital marketing knowledge to grow revenue \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”OPPORTUNITIES” font_container=”tag:h2|font_size:26|text_align:center|color:%23663399″ use_theme_fonts=”yes” css=”.vc_custom_1626741798471{padding-top: 25px !important;}”][vc_icon icon_fontawesome=”fas fa-cart-arrow-down” color=”custom” size=”lg” align=”center” custom_color=”#52247f”][vc_column_text css=”.vc_custom_1626753951051{margin-bottom: 0px !important;}”] \nHow to optimize digital marketing opportunities for hotel properties and partners \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”ROI” font_container=”tag:h2|font_size:26|text_align:center|color:%23669933″ use_theme_fonts=”yes” css=”.vc_custom_1626741805880{padding-top: 25px !important;}”][vc_icon icon_fontawesome=”fas fa-undo” color=”custom” size=”lg” align=”center” custom_color=”#669933″][vc_column_text css=”.vc_custom_1626741552196{margin-bottom: 0px !important;}”] \nHow to make better decisions around marketing channel ROI \n[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”COMMUNICATION” font_container=”tag:h2|font_size:26|text_align:center|color:%23663399″ use_theme_fonts=”yes” css=”.vc_custom_1626741959120{padding-top: 25px !important;}”][vc_icon icon_fontawesome=”fas fa-stethoscope” color=”custom” size=”lg” align=”center” custom_color=”#52247f”][vc_column_text css=”.vc_custom_1626741539356{margin-bottom: 0px !important;}”] \nHow to communicate strategies more credibly to owners\, vendors\, and other team members \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row][vc_row][vc_column][mk_padding_divider size=”20″][vc_tta_accordion section_title_tag=”h3″ style=”modern” color=”violet” c_icon=”chevron” c_position=”right” active_section=”5″ collapsible_all=”true”][vc_tta_section title=”Course Outline” tab_id=”1626740546469-2e4565b5-0fd4″][vc_column_text css=”.vc_custom_1724820332276{margin-bottom: 0px !important;}”] \n\n\nThe topics covered during the 1-day class are: \n\nCreating a concept for your Restaurant\nHow to Market your Restaurant – by Mark Shrives\, Marriott APAC\nBest Practices in Distribution\nMarketing Automation made easy – by Puneet Mahindroo\, Restaurateur\nThe Restaurant Strategy Toolbox – developed by Prof Sherri Kimes\, Emeritus Professor at Cornell University\nCompetitive Analysis & Guest Experience\nRevenue Management concepts\nMenu Design & menu Engineering – developed by Sherri Kimes\nThe role of data analytics in Restaurants\nBringing it all together – Commercialising your Restaurant\n\nWhat’s included:\n\n\n\n\n\n1-full day of classes\n6-hours training time\n\n\n\n[/vc_column_text][/vc_tta_section][vc_tta_section title=”Who should enrol?” tab_id=”1626740546513-ebd249d3-d9ac”][vc_column_text css=”.vc_custom_1724820582242{margin-bottom: 0px !important;}”]This course is for you if you: \n\nAspire to raise the value of your restaurant asset\nAre a Director of F&B at a hotel or standalone restaurant\nWork in a Commercial area with responsibility for the Food & Beverage areas\nGeneral Manager wanting to learn how to increase profits on your F&B services\nRevenue or Marketing people who want to learn more about the nuances of marketing Restaurants\nHoteliers from branded or independent property level\, regional\, or corporate level\n\nIn addition to hoteliers\, those who support hotels \n\nHospitality Supplier/Vendor/Partner Sales and Account Manager in areas that impact F&B\n\nSCROLL DOWN TO ENROL[/vc_column_text][/vc_tta_section][/vc_tta_accordion][vc_custom_heading text=”CLASS AGENDA” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css=”.vc_custom_1728269820552{padding-top: 20px !important;}”][vc_tta_accordion section_title_tag=”h3″ style=”modern” color=”green” c_icon=”chevron” c_position=”right” active_section=”2″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”9:30am Welcome and Overview” tab_id=”1728541277444-583db37b-fdb1″][/vc_tta_section][vc_tta_section title=”The Restaurant Strategy Toolbox” tab_id=”1728541277457-ffd29928-00cc”][vc_column_text css=”.vc_custom_1728263492881{margin-bottom: 0px !important;}”] \n\nIntroduction on the Basics of F&B Revenue Management now expanded to cover all commercial areas to help make a profit.\nPerformance measurement.\nProf. Sherri Kimes explains the Strategy Toolbox available to restaurants and which strategies a restaurant can use depending upon the situation they are in.\nFollowed by an activity facilitated by Pallavi Nirula Nath where you will learn to identify the right strategies to use for a given case study.\n\n[/vc_column_text][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ description=”false” employees=”26155\, 25189″][/vc_tta_section][vc_tta_section title=”Customer Experience & Competitor Analysis” tab_id=”1728541277497-8720366f-eaf0″][vc_column_text css=”.vc_custom_1728266385619{margin-bottom: 0px !important;}”]I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet\, consectetur adipiscing elit. Ut elit tellus\, luctus nec ullamcorper mattis\, pulvinar dapibus leo.[/vc_column_text][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ description=”false” employees=”26155\, 1739″][/vc_tta_section][vc_tta_section title=”11:00am MORNING TEA” tab_id=”1728541277552-d0241f0f-5eaa”][/vc_tta_section][vc_tta_section title=”Creating a concept for your Restaurant” tab_id=”1728541277591-700d944d-67fd”][vc_column_text css=”.vc_custom_1728266869189{margin-bottom: 0px !important;}”]Learn from a recent hotel restaurant launch in Bangkok.  How did the concept come about? \nHow did they make sure the concept was delivered when guests arrived.  An expereinced hotelier will take you through a case study on a successful restaurant launch and what was learnt along the way.[/vc_column_text][/vc_tta_section][vc_tta_section title=”Menu Design & Menu Engineering” tab_id=”1728541277641-9d09bd36-669c”][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1728267430685{margin-bottom: 0px !important;}”]Mission Possible: Optimising your restaurant’s sales by changing the menu.  It is possible. \nPallavi will show you how.  Based on extensive research by Dr. Sherri Kimes\, Professor Emeritus\, Cornell University\, learn about the proven best practices and then particpants take part in an activity to improve a menu\, bring along a menu from your restaurant for this activity as yu can get some expert advice and work on improving the design during this interactive session.  (If you dont have a menu\, we will supply one).[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”26155″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Digital Touchpoints in the Customer Journey” tab_id=”1728541277732-252cd4d6-d62d”][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1728267641314{margin-bottom: 0px !important;}”]Mark Shrives from Marriott will take you through the Digital Touchpoints in the customer journey and cover some best practices to use across campaigns\, social and search to drive Restaurant & Bar Bookings.  You’ll see lots of examples allowing you to create your own ‘recipe’ for connecting the customers pre-dining.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”26157″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”1:00pm LUNCH” tab_id=”1728268564309-9191df01-e34a”][/vc_tta_section][vc_tta_section title=”The Evolution of Distribution for Restaurants” tab_id=”1728541277836-dbfa66a1-cc59″][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1728267796731{margin-bottom: 0px !important;}”]How can you distribute your seats/tables without falling into the hotel room/ OTA trap? \nMark Shrives and his team will present you with some solid tips on what you absolutely need to do\, and some best practices to help you improve the way you manage distribution and third parties.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”26157″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Revenue Management for your Restaurant” tab_id=”1728541277922-87f18bf1-46ea”][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1728268026353{margin-bottom: 0px !important;}”]We’ll cover a bit about Revenue Management in the Restaurant/ F&B areas.  You also have access to 3 short courses on this through the HSMAI Academy Learning Management System.  You can study the 3 courses at your leisure.  If you dont know anything about this area\, it might be good to study the courses prior to coming to the class. \nSo\, Puneet will cover some tactics you can use\, and some tips on how to manage implementation of these types of tactics across departments.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][mk_employees column=”1″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”26153″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”3:30pm AFTERNOON TEA” tab_id=”1728269036795-da312c96-de98″][/vc_tta_section][vc_tta_section title=”The importance of the Guest Experience” tab_id=”1728541278029-a9f976f1-bf0e”][vc_row_inner][vc_column_inner width=”2/3″][vc_column_text css=”.vc_custom_1728268026353{margin-bottom: 0px !important;}”]We’ll cover a bit about Revenue Management in the Restaurant/ F&B areas.  You also have access to 3 short courses on this through the HSMAI Academy Learning Management System.  You can study the 3 courses at your leisure.  If you dont know anything about this area\, it might be good to study the courses prior to coming to the class. \nSo\, Puneet will cover some tactics you can use\, and some tips on how to manage implementation of these types of tactics across departments.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Tying everything together in a Commercial Strategy” tab_id=”1728541278110-fe759aa1-161b”][vc_row_inner][vc_column_inner][vc_column_text css=”.vc_custom_1728268026353{margin-bottom: 0px !important;}”]We’ll cover a bit about Revenue Management in the Restaurant/ F&B areas.  You also have access to 3 short courses on this through the HSMAI Academy Learning Management System.  You can study the 3 courses at your leisure.  If you dont know anything about this area\, it might be good to study the courses prior to coming to the class. \nSo\, Puneet will cover some tactics you can use\, and some tips on how to manage implementation of these types of tactics across departments.[/vc_column_text][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”1″ description=”false” employees=”26153\, 26155″][/vc_column_inner][/vc_row_inner][/vc_tta_section][/vc_tta_accordion][vc_row_inner][vc_column_inner][vc_empty_space][vc_custom_heading text=”MEET THE TRAINERS” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css=””][vc_column_text css=”.vc_custom_1725294969600{margin-bottom: 0px !important;}”] \nThis course will be presented by multiple experts in managing\, marketing and operations of restaurants in Asia. \n[/vc_column_text][mk_employees column=”4″ rounded_image=”false” grayscale_image=”false” count=”4″ description=”false” employees=”26153\, 26155\, 26157\, 25189″][vc_custom_heading text=”ENROL NOW\nLimited Seating” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css=”” el_id=”enrol”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_padding_divider size=”30″][vc_column_text css=”.vc_custom_1728541365191{margin-bottom: 0px !important;padding-left: 20px !important;}”]Registration Fee: \nHSMAI members INR \nNon members INR \nIncludes:  \n\nFull day of training from 9am to 5pm\nLunch\, morning & afternoon tea\n3-4 expert trainers\n3 Online Courses in Restaurant Revenue Management (Valued at US$105) – to do online at your own pace\nCertificate of Completion\n\n[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_column_text css=”.vc_custom_1728541931677{margin-bottom: 0px !important;}”]Registrations! Tickets Coming Soon…[/vc_column_text][/vc_column][/vc_row][vc_row fullwidth=”true”][vc_column][mk_divider style=”thin_solid” thin_single_color=”#52247f” thickness=”3″ margin_top=”10″][vc_custom_heading text=”SELF-PACED\, ONLINE PROGRAMS” font_container=”tag:h2|text_align:center” use_theme_fonts=”yes” css=””][vc_basic_grid post_type=”post” max_items=”3″ item=”1648″ grid_id=”vc_gid:1728542871961-f305d47a29e2f0d8e8616b1f2b517d68-5″ taxonomies=”291″][vc_empty_space][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/master-class-optimizing-your-restaurant-profit/
LOCATION:Delhi NCR\, India
CATEGORIES:Calendar,Classes,Events,Imported,Revenue,Training Workshop
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/10/revenue-restauant-1-E2ShrJ.tmp_-KnopaU.tmp_.jpg
ORGANIZER;CN="HSMAI Academy":MAILTO:info@hsmaiacademy.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Seoul:20250114T170000
DTEND;TZID=Asia/Seoul:20250114T200000
DTSTAMP:20260405T045328
CREATED:20241106T163029Z
LAST-MODIFIED:20250112T014237Z
UID:10001573-1736874000-1736884800@global.hsmai.org
SUMMARY:POWER-UP SEOUL – EDUCATION & NETWORKING – GENERAL MANAGERS
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2024/11/pu-jan-sel-2025-flyer-scaled.jpg” image_size=”full” frame_style=”single_line” align=”center”][vc_empty_space][vc_custom_heading text=”POWER-UP SEOUL – EDUCATION & NETWORKING” font_container=”tag:h5|font_size:27|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_custom_heading text=”Tuesday 14 January 2025″ font_container=”tag:h5|font_size:23|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_column_text css=”.vc_custom_1732241675534{margin-bottom: 0px !important;}”] \nVenue: Four Seasons Hotel Seoul \nRegistration: 4:30pm | Event: 5:00pm – 8:00pm \nPowerUp Education  & Networking Seoul is an HSMAI Asia Pacific casual Education & Networking event series for General Managers and by invitation only.  \nThis is a great opportunity for General Managers meet in a casual\, yet informative\, engaging\, and meaningful way. \nThe format for the event is 1 hour Education and 2 hours Networking. 🥂 \nIf you are interested to attend please send an email to Korea@hsmai-asia.org. \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/06/website-banner-why-attend-commconf.png” image_size=”large”][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/12/bkpu-montage-aug-2.jpg” image_size=”large”][vc_empty_space height=”50″][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][/vc_column][vc_column width=”1/2″][vc_custom_heading text=”AGENDA” font_container=”tag:h2|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_tta_accordion title_tag=”p” section_title_tag=”h5″ style=”flat” color=”green” spacing=”1″ gap=”10″ c_icon=”” active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”Welcome” tab_id=”1707754680050-fab22c56-38580168-f53ec666-ec36″][/vc_tta_section][vc_tta_section title=”HSMAI Korea – an Introduction and Events for 2025″ tab_id=”1731409348746-89bc4649-ea47″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”2809″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”2025 Hospitality Trends in Korea and KTO’s Plans to Support the Industry” tab_id=”1731409454588-c0665b15-ede1″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”33891″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”2025 – State of the Hospitality Sector” tab_id=”1731409522339-2a0494f1-9c5a”][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”37410″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”How to Empower Property Owners and Managers Worldwide with New Ways to Secure Guests\, Manage Staff and Protect Assets” tab_id=”1731409587662-91c0ed4a-62c6″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”37414″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Open Networking and Drinks & Canapés” tab_id=”1707754802647-7d296b8e-73470168-f53ec666-ec36″][vc_single_image image=”31620″ img_size=”medium” alignment=”center”][/vc_tta_section][/vc_tta_accordion][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][vc_custom_heading text=”SPONSORS & SUPPORTERS” font_container=”tag:h2|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_single_image image=”37427″ img_size=”large” alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/power-up-education-networking-seoul-3/
LOCATION:Four Seasons Hotel\, 97 Saemunan-ro\, Dangju-dong\, Jongno District\, Seoul\, Korea\, Democratic People's Republic of
CATEGORIES:Chapter Events,PowerUp
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2024/11/pu-jan-sel-2025-5-HLBYuo.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Seoul:20250114T170000
DTEND;TZID=Asia/Seoul:20250114T200000
DTSTAMP:20260405T045328
CREATED:20250113T014333Z
LAST-MODIFIED:20250114T015947Z
UID:10001622-1736874000-1736884800@global.hsmai.org
SUMMARY:POWER-UP SEOUL – EDUCATION & NETWORKING – GENERAL MANAGERS
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://asia.hsmai.org/wp-content/uploads/sites/12/2024/11/pu-jan-sel-2025-flyer-scaled.jpg” image_size=”full” frame_style=”single_line” align=”center”][vc_empty_space][vc_custom_heading text=”POWER-UP SEOUL – EDUCATION & NETWORKING” font_container=”tag:h5|font_size:27|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_custom_heading text=”Tuesday 14 January 2025″ font_container=”tag:h5|font_size:23|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_column_text css=”.vc_custom_1732241675534{margin-bottom: 0px !important;}”] \nVenue: Four Seasons Hotel Seoul \nRegistration: 4:30pm | Event: 5:00pm – 8:00pm \nPowerUp Education  & Networking Seoul is an HSMAI Asia Pacific casual Education & Networking event series for General Managers and by invitation only.  \nThis is a great opportunity for General Managers meet in a casual\, yet informative\, engaging\, and meaningful way. \nThe format for the event is 1 hour Education and 2 hours Networking. 🥂 \nIf you are interested to attend please send an email to Korea@hsmai-asia.org. \n[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][mk_image src=”https://asia.hsmai.org/wp-content/uploads/sites/12/2023/06/website-banner-why-attend-commconf.png” image_size=”large”][mk_image src=”https://asia.hsmai.org/wp-content/uploads/sites/12/2023/12/bkpu-montage-aug-2.jpg” image_size=”large”][vc_empty_space height=”50″][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][/vc_column][vc_column width=”1/2″][vc_custom_heading text=”AGENDA” font_container=”tag:h2|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_tta_accordion title_tag=”p” section_title_tag=”h5″ style=”flat” color=”green” spacing=”1″ gap=”10″ c_icon=”” active_section=”0″ no_fill=”true” collapsible_all=”true”][vc_tta_section title=”Welcome” tab_id=”1707754680050-fab22c56-38580168-f53ec666-ec36″][/vc_tta_section][vc_tta_section title=”HSMAI Korea – an Introduction and Events for 2025″ tab_id=”1731409348746-89bc4649-ea47″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”2809″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”2025 Hospitality Trends in Korea and KTO’s Plans to Support the Industry” tab_id=”1731409454588-c0665b15-ede1″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”33891″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”2025 – State of the Hospitality Sector” tab_id=”1731409522339-2a0494f1-9c5a”][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”37410″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”How to Empower Property Owners and Managers Worldwide with New Ways to Secure Guests\, Manage Staff and Protect Assets” tab_id=”1731409587662-91c0ed4a-62c6″][vc_row_inner][vc_column_inner][mk_employees column=”2″ rounded_image=”false” grayscale_image=”false” count=”2″ employees=”37414″][/vc_column_inner][/vc_row_inner][/vc_tta_section][vc_tta_section title=”Open Networking and Drinks & Canapés” tab_id=”1707754802647-7d296b8e-73470168-f53ec666-ec36″][vc_single_image image=”31620″ img_size=”medium” alignment=”center”][/vc_tta_section][/vc_tta_accordion][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][vc_custom_heading text=”SPONSORS & SUPPORTERS” font_container=”tag:h2|text_align:center|color:%2352247f” use_theme_fonts=”yes” css=””][vc_single_image image=”37427″ img_size=”large” alignment=”center” css=””][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/power-up-seoul-education-networking-general-managers/
LOCATION:Four Seasons Hotel – Seoul\, 97 Saemunan-ro\, Dangju-dong\, Jongno District\, Seoul\, Korea\, Democratic People's Republic of
CATEGORIES:Chapter Events,PowerUp
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2025/01/pu-jan-sel-2025-5-xQfKTt.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250115
DTEND;VALUE=DATE:20250116
DTSTAMP:20260405T045328
CREATED:20241220T021037Z
LAST-MODIFIED:20250115T072830Z
UID:10001604-1736899200-1736985599@global.hsmai.org
SUMMARY:2025 January Luncheon
DESCRIPTION:
URL:https://global.hsmai.org/event/2025-january-luncheon/
LOCATION:Orlando\, FL\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250115T090000
DTEND;TZID=Europe/London:20250115T120000
DTSTAMP:20260405T045328
CREATED:20241125T204332Z
LAST-MODIFIED:20250115T072832Z
UID:10001587-1736931600-1736942400@global.hsmai.org
SUMMARY:Senior Talent Executive Roundtable (By-Invitation-Only)
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nSenior Talent Executive Roundtable\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nBy-Invitation-Only\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1736514089519{margin-bottom: 0px !important;}”]📅 Wednesday\, January 15th\, 2025\n📍 The Savoy Hotel\, London\n🕘 9:00 AM – 12:00 PM \nJoin HSMAI Europe for an exclusive roundtable designed for senior Talent executives.  \nThe Senior Talent Executive Roundtable will focus on shaping the future of talent within the hospitality industry. This interactive session brings together  leaders with different backgrounds to explore innovative strategies for attracting and retaining top talent\, inspiring the next generation\, and leveraging tools like AI to enhance recruitment and development. With a spotlight on initiatives such as the HSMAI Europe Future You and Commercial Career Start Program\, this roundtable is a platform to share insights\, foster collaboration\, and create actionable solutions for the industry’s evolving challenges. \nThe roundtable discussion will be led by Michael Wierling\, Director of HR for Northern Europe at IHG Hotels & Resorts and Chair of the HSMAI Europe People & Culture Advisory Board.\n \nMore about the Commercial Career Start Program here.\nMore about the Future You here. \n  \nWhat to Expect\nHSMAI Executive Roundtables are networks of like-minded senior leaders that meet face-to-face and virtually. They are a unique opportunity for executives to have meaningful dialogue in a confidential environment. \n📌*Please note that all registrations will be pending approval.[/vc_column_text][vc_btn title=”RVSP HERE” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F9aPr3L|target:_blank”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/senior-hr-talent-executive-roundtable-by-invitation-only/
LOCATION:The Savoy Hotel\, 2 Savoy Ct\, Strand\, London\, WC2R 0EZ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2025/01/hrtalent-roundtable-1-uPTfZG.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250115T090000
DTEND;TZID=Europe/London:20250115T120000
DTSTAMP:20260405T045328
CREATED:20241125T204346Z
LAST-MODIFIED:20250115T072832Z
UID:10001588-1736931600-1736942400@global.hsmai.org
SUMMARY:Designing Leverage of MICE Potential in the Business Mix (By-Invitation-Only Workshop)
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nDesigning Leverage of MICE Potential in the Business Mix\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nBy-Invitation-Only Workshop\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1731340752692{margin-bottom: 0px !important;background-color: #f2f2f2 !important;}”] \n\nWorkshop Details\n\nDate & Time: Wednesday\, January 15\, 2025\, from 9 AM to 12 PM\, with registration starting at 8:30 AM\nLocation: The Savoy Hotel\, London\nModerators: Mark Struik and Thijs Peters\, Partners at Conventus Consultants \nThe timing of the workshop “Designing leverage of MICE potential in the business mix” is set to be part of the HSMAI Europe Commercial Strategy Week\, taking place in London from the 15th – 17th of January 2025\, where many of the industry C-level and Directors will be present. Below you will see the structure for the workshop\, aimed at gathering expert input to inform a potential year-round HSMAI Europe MICE program including training both on a national and regional level. \n[/vc_column_text][vc_column_text css=”.vc_custom_1731339758809{margin-bottom: 0px !important;}”]As HSMAI Europe expands and our members would like to increasingly prioritise MICE\, we are dedicated to enhancing our focus on this both locally and regionally. We kindly asked you to identify who from your senior team we should invite to join us for this important workshop by sending us an email at postbox@hsmai.eu.[/vc_column_text][mk_divider style=”thin_solid” thin_single_color=”#000000″ thickness=”3″ margin_top=”10″ margin_bottom=”10″][mk_fancy_title color=”#669933″ size=”18″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nKey Objective\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1731338622566{margin-bottom: 0px !important;}”]To identify opportunities for a year-round MICE program for HSMAI Europe (local and regional). \nWe’ll be examining this from multiple perspectives\, including MICE marketing & sales\, the RFP process\, distribution networks\, yield management\, sustainability\, training\, and data analysis. \nIncluded in the discussion will be the terminology. Is MICE the correct program name or should we look at alternatives?[/vc_column_text][mk_fancy_title color=”#669933″ size=”18″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nDeliverables\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1731338695024{margin-bottom: 0px !important;}”] \n\nAdvice MICE program\n\n\nClear picture of how the market stakeholders perceives a MICE program and its needs 🡪 present back to the HSMAI Europe Board of Directors in the afternoon on the same day.\n\n[/vc_column_text][mk_divider style=”thin_solid” thin_single_color=”#000000″ thickness=”3″ margin_top=”10″ margin_bottom=”10″][mk_fancy_title color=”#663399″ size=”20″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nAGENDA\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1731339689440{margin-bottom: 0px !important;background-color: #669933 !important;border-color: #669933 !important;}”]   Phase 1: Introduction and Objectives (30 minutes)[/vc_column_text][vc_column_text css=”.vc_custom_1731338950144{margin-bottom: 0px !important;background-color: #f2f2f2 !important;}”] \n\nWelcome and Objective Setting\nWe briefly introduce the workshop’s purpose: identify the possibility of a MICE program within HSMAI Europe to meet the needs of the MICE market and strengthen HSMAI’s overall offerings that will also include training.\n\n\nIcebreaker: Speed Brainstorming\nParticipants brainstorm in pairs\, focusing on the question: What are the biggest challenges in the MICE market from a hotel perspective? – Post-it up canvas\n\n\nShare Key Insights\nShare their top insights to establish a shared understanding of current industry challenges.\n\n[/vc_column_text][mk_padding_divider][vc_column_text css=”.vc_custom_1731339701413{margin-bottom: 0px !important;background-color: #669933 !important;border-color: #669933 !important;}”]   Phase 2: Defining the Core of the MICE Program (90 minutes)[/vc_column_text][vc_column_text css=”.vc_custom_1731339065000{margin-bottom: 0px !important;background-color: #f2f2f2 !important;}”] \n\nContext Mapping\nParticipants will be divided into small teams. Each team will create a context map\, identifying the key elements impacting the performance of MICE teams within the hotel industry. Here the perspectives MICE marketing & sales\, the RFP process\, distribution networks\, yield management\, sustainability\, training\, and data analysis are the starting points – Context map Canvas\nDot Voting for High-Impact Elements\nParticipants vote on the elements they feel have the most impact on MICE team performance. – Dot voting\nHot Air Balloon Exercise\nThe Hot Air Balloon method; teams will visualise what will help the MICE program “take off” (positive forces and opportunities) and what may hold it back (challenges and barriers). This will provide a clear overview of essential and limiting factors for the program. – Hot air balloon canvas\n\n\n[/vc_column_text][mk_padding_divider][vc_column_text css=”.vc_custom_1731339099055{margin-bottom: 0px !important;background-color: #669933 !important;border-color: #669933 !important;}”]   Phase 3: Developing Actionable Structure and Vision (60 minutes)[/vc_column_text][vc_column_text css=”.vc_custom_1731339126712{margin-bottom: 0px !important;background-color: #f2f2f2 !important;}”] \n\nCover Story\nParticipants in teams have to imagine that the newly launched MICE program has become a huge success\, leading to a cover story in a major industry publication. Each team will develop this cover story\, describing what the MICE program provides\, how it looks\, and what impact it has achieved. – Cover Story canvas\nFinal Sprint: Roadmap Development\nEach team outlines a roadmap for implementing the key components of their MICE program proposal. Use dot voting to identify the top priorities and most actionable next steps.\n\n[/vc_column_text][mk_padding_divider][vc_column_text css=”.vc_custom_1731339159100{margin-bottom: 0px !important;background-color: #669933 !important;border-color: #669933 !important;}”]   Conclusion (10 minutes)[/vc_column_text][vc_column_text css=”.vc_custom_1731339184446{margin-bottom: 0px !important;background-color: #f2f2f2 !important;}”] \n\nWrap-Up and Next Steps\nSummarise the key insights from the workshop. Discuss takeaways to present to the HSMAI Europe Board of Directors.\n\n[/vc_column_text][mk_padding_divider][vc_column_text css=”.vc_custom_1731339208361{margin-bottom: 0px !important;}”] \nWe kindly ask you to identify the senior team members you would like us to invite to this important workshop and to share their details at postbox@hsmai.eu. \n[/vc_column_text][mk_divider style=”thin_solid” thin_single_color=”#000000″ thickness=”3″ margin_top=”10″ margin_bottom=”10″][mk_padding_divider][vc_btn title=”RSVP HERE” shape=”round” color=”green” size=”lg” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2F2PqdxE|target:_blank”][vc_column_text css=”.vc_custom_1731339354965{margin-bottom: 0px !important;}”] \n*Please note that all registrations will be pending approval* \n[/vc_column_text][mk_divider style=”thin_solid” thin_single_color=”#000000″ thickness=”3″ margin_top=”10″ margin_bottom=”10″][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/designing-leverage-of-mice-potential-in-the-business-mix-by-invitation-only-workshop/
LOCATION:The Savoy Hotel\, 2 Savoy Ct\, Strand\, London\, WC2R 0EZ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/11/the-savoy-tGRhSf.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250115T100000
DTEND;TZID=Europe/London:20250115T160000
DTSTAMP:20260405T045328
CREATED:20241025T153042Z
LAST-MODIFIED:20250115T072832Z
UID:10001569-1736935200-1736956800@global.hsmai.org
SUMMARY:CRME Review Course in London
DESCRIPTION:Come to London and leave with your Global HSMAI certification!\nReady to be recognized and certified for your expertise in Sales or Revenue Management? Join the CRME Review Course this January in London\, and take a major step toward HSMAI Global certification! \nHSMAI certifications are important because the more you know — and the more you can demonstrate what you know — the better ROI you can provide to your company\, the more you can improve its bottom line\, and the better you can position your career. \nWhen is the Review Course?\nDay: Wednesday\, 15th January 2025 \nTime: 10 AM – 3 PM (local time) followed by global exam 3 PM – 4 PM (optional) \nVenue: London\, location to be announced \nRead more and sign up here
URL:https://global.hsmai.org/event/chdm-chsl-or-crme-review-courses-in-london/
LOCATION:London\, United Kingdom
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/11/certifications-headerphoto-hsmai-1920-x-1080-px-1-6trdqt.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250115T123000
DTEND;TZID=Europe/London:20250115T143000
DTSTAMP:20260405T045328
CREATED:20241125T204347Z
LAST-MODIFIED:20250115T072833Z
UID:10001589-1736944200-1736951400@global.hsmai.org
SUMMARY:HSMAI Europe Board of Directors Meeting (Internal)
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#669933″ size=”25″ margin_bottom=”0″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nHSMAI Europe Board of Directors Meeting\n[/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ font_style=”italic” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”] \nInternal\n[/mk_fancy_title][vc_column_text css=”.vc_custom_1732532903061{margin-bottom: 0px !important;}”]📅 Wednesday\, January 15th\, 2025\n📍 The Savoy Hotel\, London\n🕘 12:30 PM – 2:30 PM[/vc_column_text][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/hsmai-europe-board-of-directors-meeting-internal/
LOCATION:The Savoy Hotel\, 2 Savoy Ct\, Strand\, London\, WC2R 0EZ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/11/the-savoy-tGRhSf.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20250115T150000
DTEND;TZID=Europe/London:20250115T200000
DTSTAMP:20260405T045328
CREATED:20241125T204347Z
LAST-MODIFIED:20250115T072833Z
UID:10001590-1736953200-1736971200@global.hsmai.org
SUMMARY:Leadership Day (Internal\, By-Invitation-Only)
DESCRIPTION:[vc_row][vc_column][mk_fancy_title color=”#000000″ size=”25″ font_weight=”bold” font_family=”Merriweather” font_type=”google” responsive_align=”left”]Leadership Day (Internal)[/mk_fancy_title][vc_column_text css=”.vc_custom_1732532728071{margin-bottom: 0px !important;}”]📅 Wednesday\, January 15th\, 2025\n📍 The Savoy Hotel\, London\n🕘 3:00 PM – 8:00 PM\, including a working dinner \nThe HSMAI Europe Leadership Day 2025\, an invitation-only event\, will take place at the conference venue. For this gathering we invite HSMAI Europe Advisory Board members\, Rising Leaders Council\, Board of Directors members\, Student Council and special supporters and sponsors of the region.[/vc_column_text][vc_btn title=”RSVP HERE ” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Feur.cvent.me%2Fd49440|target:_blank”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/leadership-day-internal-by-invitation-only/
LOCATION:The Savoy Hotel\, 2 Savoy Ct\, Strand\, London\, WC2R 0EZ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/11/the-savoy-tGRhSf.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20250116
DTEND;VALUE=DATE:20250117
DTSTAMP:20260405T045328
CREATED:20241019T142700Z
LAST-MODIFIED:20250116T074319Z
UID:10001566-1736985600-1737071999@global.hsmai.org
SUMMARY:Commercial Strategy Conference & HSMAI Awards Europe | London
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”15589″ img_size=”1920 x 800″ css=””][mk_fancy_title color=”#669933″ size=”25″ font_weight=”bold” margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]Join Us at the HSMAI Europe Commercial Strategy Conference and HSMAI Awards Europe in London![/mk_fancy_title][mk_fancy_title color=”#000000″ size=”18″ margin_bottom=”5″ font_family=”Merriweather” font_type=”google” responsive_align=”left”]📅 Thursday\, January 16th\, 2025\n📍 The Savoy Hotel\, London\, UK \n🕘 Conference: 8:00 AM – 5:00 PM\n🕘 Awards: 6:30 PM – 11:00 PM[/mk_fancy_title][vc_column_text css=”.vc_custom_1733848392047{margin-bottom: 0px !important;}”]HSMAI Europe’s Commercial Strategy Conference: Where Insights Drive Hospitality Forward! – the evolution of HSMAI ROC – reflects the development of marketing\, revenue optimization\, sales\, and other commercial functions into new and evolving commercial strategy organisations inside many hotel companies. \nThe conference — and pre- and post-conference certifications\, leadership day\, training and roundtables — will equip commercial professionals and leaders with the skills\, knowledge\, and strategic vision necessary to navigate the ever-evolving landscape of hotel commercial strategy while driving profit throughout the customer journey. \nThe HSMAI Europe Commercial Strategy Conference and the HSMAI Awards Europe will be held at The Savoy Hotel in London.[/vc_column_text][vc_btn title=”READ MORE AND SIGN UP” color=”green” align=”center” css=”” button_block=”true” link=”url:https%3A%2F%2Fhsmai.eu%2Fcommercial-strategy-week-2025%2Fprogram%2F|target:_blank”][vc_column_text css=”.vc_custom_1732272245190{margin-bottom: 0px !important;}”]Contact Us: \nFor group rates\, sponsorship and further inquiries\, please email us at postbox@hsmai.eu.  \nDon’t miss this unique opportunity to connect\, learn\, and lead in the evolving landscape of commercial strategy. Be part of an inspiring experience in London this January![/vc_column_text][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/commercial-strategy-week-2025-london/
LOCATION:The Savoy Hotel\, 2 Savoy Ct\, Strand\, London\, WC2R 0EZ\, United Kingdom
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2024/10/untitled-design-7-FnZaoN.tmp_.png
END:VEVENT
END:VCALENDAR