BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//HSMAI Global - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://global.hsmai.org
X-WR-CALDESC:Events for HSMAI Global
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20210101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VTIMEZONE
TZID:Asia/Riyadh
BEGIN:STANDARD
TZOFFSETFROM:+0300
TZOFFSETTO:+0300
TZNAME:+03
DTSTART:20210101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20230911T110000
DTEND;TZID=UTC:20230911T140000
DTSTAMP:20260613T072813
CREATED:20230522T145537Z
LAST-MODIFIED:20230911T021137Z
UID:10001136-1694430000-1694440800@global.hsmai.org
SUMMARY:Power Brunch\, Riyadh
DESCRIPTION:[vc_row][vc_column][vc_btn title=”Reserve your spot” color=”violet” i_icon_fontawesome=”fas fa-sign-in-alt” add_icon=”true” link=”url:https%3A%2F%2Fhsmaime.org%2Fproduct%2Fruhpower-breakfast-|target:_blank”][vc_column_text]Discover the power of networking as you exchange ideas\, foster collaborations\, and unlock new business prospects. \nJoin us at the highly anticipated HSMAI Power Brunch\, sponsored by RateGain\, for an enlightening discussion on “How to Maximize Online Revenue at Every Stage of the Traveler’s Journey.” In today’s ever-changing travel landscape\, understanding and adapting to the evolving needs of travelers is paramount for hoteliers seeking to thrive in the industry. \nDuring this engaging event\, our expert speakers will delve into the various phases of a traveler’s booking journey\, starting from the initial dreaming stage all the way to retention. By comprehending the distinct phases of the journey – dreaming\, planning\, discovery\, booking\, experience\, and retention – hoteliers can tailor their strategies to effectively engage and convert potential customers. \nThe Power Brunch session will shed light on how hoteliers can tap into customers’ aspirations and desires even before they embark on their trips. By engaging travelers during the dreaming phase\, hoteliers can create a compelling narrative that captures their attention and fuels their desire to book with a particular property. \nThroughout the event\, our speakers will provide valuable insights and practical suggestions for hoteliers at each stage of the traveler’s journey. From leveraging innovative marketing techniques during the planning and discovery phases to optimizing the booking experience and implementing effective retention strategies\, attendees will gain a comprehensive understanding of how to maximize online revenue at every step. \nAdditionally\, the Power Brunch will address the challenges faced by hoteliers in today’s digital landscape and offer actionable solutions. Whether it’s combating competition\, optimizing distribution channels\, or embracing emerging technologies\, participants will receive guidance on overcoming these hurdles and staying ahead in the industry. \nJoin us at the HSMAI Power Brunch\, sponsored by RateGain\, and equip yourself with the knowledge and tools to thrive in the dynamic world of hospitality. Don’t miss this exclusive opportunity to network with industry professionals\, exchange ideas\, and gain valuable insights. \nReserve your spot now for a transformative experience that will empower your revenue strategies and elevate your hotel’s success.[/vc_column_text][vc_btn title=”Reserve your spot” color=”violet” i_icon_fontawesome=”fas fa-sign-in-alt” add_icon=”true” link=”url:https%3A%2F%2Fhsmaime.org%2Fproduct%2Fruhpower-breakfast-|target:_blank”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/power-brunch-riyadh/
LOCATION:Crowne Plaza RDC Hotel & Convention Center\, Wadi Al Muaydin\, Street\, Unit 4\, Imam Saud Ibn Abdul Aziz Road\, Riyadh\, 12382\, Saudi Arabia
CATEGORIES:Networking
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2023/08/ksa-pb_riyadh-300x300-1-l0okut.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20220912T090000
DTEND;TZID=UTC:20220912T120000
DTSTAMP:20260613T072813
CREATED:20220617T033108Z
LAST-MODIFIED:20220912T115920Z
UID:10000859-1662973200-1662984000@global.hsmai.org
SUMMARY:Saudi Arabia Power Breakfast – Riyadh
DESCRIPTION:Topic: The impact of digital marketing orientation on hotel performance \nJoin us for the 3rd HSMAI KSA Chapter Power Breakfast event to hear from industry colleagues and partners in a moderated panel discussion. \nDigital marketing is becoming increasingly integrated\, especially compared to what it was just over 3-4 years ago. In today’s multi-device\, multi-touch world\, digital marketing must be handled in a multi-channel strategic campaign to reach consumers at every touch point. \nThese campaigns should utilize the right combination of online channels effectively (paid search\, email marketing\, SEO\, online media\, social media\, influencers utilization\, etc.) to promote one campaign theme. \nObjective:\nBy the end of the session all attendees should leave with a clear understanding of the crucial role of the whole commercial team to create a successful comprehensive / 360 digital campaign: from the developing the right content on the hotel website to social media\, reputation\, Google paid search campaigns and 3rd party sites. \nKey questions:\n• What is the definition of digital marketing in 2022?\n• What is the role of the commercial team in creating and ensuring the success of a digital campaign?\n• How important is social media for the success of any digital campaign? And are all current channels relevant for all campaigns?\n• What are content distribution channels and how can they help amplify digital marketing efforts?\n• How important are emerging technologies are and how quick should we adapt them?\n• When does the crossover happen between revenue management and digital marketing? \nTake part afterwards in an interactive educational activity on the topic of Digital Marketing\, and how to best generate opportunities and what are the tools available to measure and analyse. \nDiscuss and debate what are the best ways the different commercial stakeholders of Revenue\, Sales and Marketing\, can collaborate for mutual benefit of both the customer\, and the business. \nIn addition to feeding your mind\, you will also enjoy a delicious breakfast and networking with colleagues from all the major brands in town. \nDon’t miss out on taking part in this interactive event (please note prior registration is required) \nHSMAI ME Hotel Members: Part of membership benefits\nHotel Non-Members: SAR99
URL:https://global.hsmai.org/event/saudi-arabia-power-breakfast-event-3/
LOCATION:Crowne Plaza RDC Hotel & Convention Center\, Wadi Al Muaydin\, Street\, Unit 4\, Imam Saud Ibn Abdul Aziz Road\, Riyadh\, 12382\, Saudi Arabia
CATEGORIES:Networking
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/08/pb-all-2cts-en-sep22-e6WWeX.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Riyadh:20220314T090000
DTEND;TZID=Asia/Riyadh:20220314T110000
DTSTAMP:20260613T072813
CREATED:20220107T162551Z
LAST-MODIFIED:20220315T054228Z
UID:10000826-1647248400-1647255600@global.hsmai.org
SUMMARY:Power Breakfast Networking – Riyadh
DESCRIPTION:Join the team from HSMAI ME KSA Chapter for our first face to face power breakfast networking event in Riyadh and meet with your fellow hospitality industry colleagues.
URL:https://global.hsmai.org/event/riyadh-power-breakfast-networking/
LOCATION:Crowne Plaza RDC Hotel & Convention Center\, Wadi Al Muaydin\, Street\, Unit 4\, Imam Saud Ibn Abdul Aziz Road\, Riyadh\, 12382\, Saudi Arabia
CATEGORIES:Networking
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/03/pwer-breakfast_riyadh-website-5k7MGp.tmp_.jpg
END:VEVENT
END:VCALENDAR