BEGIN:VCALENDAR
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PRODID:-//HSMAI Global - ECPv6.16.2//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:HSMAI Global
X-ORIGINAL-URL:https://global.hsmai.org
X-WR-CALDESC:Events for HSMAI Global
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Asia/Singapore
BEGIN:STANDARD
TZOFFSETFROM:+0800
TZOFFSETTO:+0800
TZNAME:+08
DTSTART:20210101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20230726T140000
DTEND;TZID=Asia/Singapore:20230726T153000
DTSTAMP:20260523T220322
CREATED:20230531T121039Z
LAST-MODIFIED:20230726T204326Z
UID:10001148-1690380000-1690385400@global.hsmai.org
SUMMARY:ROC@Work: TRM – Start Now!
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/05/roc_topic_trm_deltev_anders_lkn_23-1.jpg” image_size=”medium” align=”center”][vc_column_text align=”center” css=”.vc_custom_1685603296353{margin-bottom: 0px !important;padding-top: 30px !important;}”] \n \n26th July\, 2pm to 3:30pm SGT (Singapore time) \nCome to this masterclass and learn how to create a 7-step plan for navigating through Total Revenue Management (TRM) and how to develop a detailed plan for a successful implementation. The class includes instruction from Assoc. Prof. Detlev Remy\, a sample plan from a real hotel and the full TRM Whitepaper from HSMAI. \n[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column width=”2/3″][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]Speakers[/mk_ornamental_title][mk_employees style=”classic” column=”2″ description=”false” employees=”2459\, 24434″][/vc_column][vc_column width=”1/3″][mk_ornamental_title tag_name=”h3″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]REGISTRATION[/mk_ornamental_title][vc_btn title=”REGISTRATION” style=”flat” color=”green” align=”center” link=”url:https%3A%2F%2Fus06web.zoom.us%2Fwebinar%2Fregister%2F9516856010505%2FWN_cqOWxsSpSvuhjoMx6i-CaA|target:_blank” el_class=”get_my_copy”][/vc_column][/vc_row][vc_row][vc_column][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/rocwork-trm-start-now/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Classes,Events,Virtual,Webinar
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2023/07/roc-trm-SQzE2E.tmp_.png
ORGANIZER;CN="HSMAI Academy":MAILTO:info@hsmaiacademy.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20230614T133000
DTEND;TZID=Asia/Singapore:20230614T150000
DTSTAMP:20260523T220322
CREATED:20230531T121035Z
LAST-MODIFIED:20230614T124419Z
UID:10001147-1686749400-1686754800@global.hsmai.org
SUMMARY:ROC@Work: The Effective Hotelier – How to make the most of your Time
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/05/heidi-14th-june-webinar-image-website.jpg” image_size=”medium” align=”center”][vc_column_text align=”center” css=”.vc_custom_1685471664592{margin-bottom: 0px !important;}”] \nDuring this Class\, you will learn how to get additional 2.5 hours of productive time every day! You will learn 3 techniques most effective people use to make the most of their time. You will also receive templates you can use to implement these techniques for yourself and your teams. \nJoin us for a 25 minute session from Heidi Gempel then a Q&A session with some hotel leaders and Heidi and the audience of course! [/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column width=”1/2″][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]Speakers[/mk_ornamental_title][mk_employees style=”classic” column=”1″ description=”false” employees=”2639″][/vc_column][vc_column width=”1/2″][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]REGISTER TO JOIN[/mk_ornamental_title][vc_btn title=”REGISTER NOW” style=”custom” custom_background=”#52247f” custom_text=”#ffffff” align=”center” link=”url:https%3A%2F%2Fus06web.zoom.us%2Fj%2F88662219210%3Fpwd%3DRmVZREVJRXZ1ZU96b1dZY3lBbG9qdz09|target:_blank” el_class=”get_my_copy”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/rocwork-the-effective-hotelier-how-to-make-the-most-of-your-time/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Classes,Events,Virtual,Webinar
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2023/06/rocwork-li-banner_heidi_v2-2uCk09.tmp_.png
ORGANIZER;CN="HSMAI Academy":MAILTO:info@hsmaiacademy.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20230607T140000
DTEND;TZID=Asia/Singapore:20230607T150000
DTSTAMP:20260523T220322
CREATED:20230524T114043Z
LAST-MODIFIED:20230607T121045Z
UID:10001140-1686146400-1686150000@global.hsmai.org
SUMMARY:ROC@Work: Beyond the Forecast: Insights into the Travel & Tourism Industry in APAC
DESCRIPTION:[vc_row][vc_column][mk_image src=”https://hsmaiasia.org/wp-content/uploads/sites/12/2023/05/michaels_beyond.jpg” image_size=”medium” align=”center”][vc_column_text align=”center” css=”.vc_custom_1685421714612{margin-bottom: 0px !important;}”] \nAn economic perspective for hoteliers on how the Travel & Tourism Industry will develop over the next 3-5 years. Michael will share the economic forecast and expectations for the next few years.   \nJoin us for a 25 minute session from Michael Shoory then a Q&A session with some hotel leaders and Michael and the audience of course! [/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]Speakers[/mk_ornamental_title][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column width=”2/3″][mk_employees style=”classic” column=”1″ description=”false” employees=”24562″][/vc_column][vc_column width=”1/3″][vc_btn title=”REGISTER NOW” style=”custom” custom_background=”#52247f” custom_text=”#ffffff” align=”center” link=”url:https%3A%2F%2Fus06web.zoom.us%2Fwebinar%2Fregister%2F1616854226630%2FWN_vec6TrFbR-aYj_2IOId87A|target:_blank” el_class=”get_my_copy”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/rocwork-beyond-the-forecast-insights-into-the-travel-tourism-industry-in-apac/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Classes,Events,Webinar
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2023/05/rocwork6-1GwLQS.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220810T130000
DTEND;TZID=Asia/Singapore:20220810T140000
DTSTAMP:20260523T220322
CREATED:20220623T032612Z
LAST-MODIFIED:20220810T072607Z
UID:10000871-1660136400-1660140000@global.hsmai.org
SUMMARY:RESEARCH IN ACTION: Attribute-based Pricing
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1655880844044{margin-bottom: 0px !important;}”] \nSingapore\nVirtual Webinar – FREE\n1-2pm (Singapore time) \nAgenda:  \nAttribute Based Pricing (ABP) is hotel’s specific pricing strategy of their products and services at an attribute level\, requiring the hotelier to completely break down their product bundles to allow hotel guests to build and price their ideal room during the booking process using individual attributes of the room and rate plan. We conducted semi-structured in-depth interviews with 19 executive-level industry professionals and 4 academic experts to build a framework for attribute-based pricing implementation in the hotel industry.[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]Speakers[/mk_ornamental_title][/vc_column][/vc_row][vc_row][vc_column][mk_employees style=”classic” column=”1″ count=”3″ description=”false” employees=”1298\, 24093″][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/research-in-action-attribute-based-pricing/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Classes,Events,Virtual,Webinar
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/07/attribute-rocatwork-XL9TLB.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220720T130000
DTEND;TZID=Asia/Singapore:20220720T140000
DTSTAMP:20260523T220322
CREATED:20220622T032748Z
LAST-MODIFIED:20220720T055549Z
UID:10000867-1658322000-1658325600@global.hsmai.org
SUMMARY:The Metaverse Explained
DESCRIPTION:What is it? How does it work? What are the implications for the hospitality industry? What are the benefits for the hospitality industry NFT’s \nDr Detlev Remy\, Associate Professor\, Singapore Institute of Technology
URL:https://global.hsmai.org/event/the-metaverse-explained/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Events,Webinar
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/06/5_300x300_20th-july_2022-wi1OKH.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220803T130000
DTEND;TZID=Asia/Singapore:20220803T140000
DTSTAMP:20260523T220322
CREATED:20220622T032748Z
LAST-MODIFIED:20220622T032751Z
UID:10000868-1659531600-1659535200@global.hsmai.org
SUMMARY:Changing the focus from revenue to commercial
DESCRIPTION:Liz Perkins
URL:https://global.hsmai.org/event/changing-the-focus-from-revenue-to-commercial/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Events,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220727T130000
DTEND;TZID=Asia/Singapore:20220727T140000
DTSTAMP:20260523T220322
CREATED:20220622T032748Z
LAST-MODIFIED:20220727T065645Z
UID:10000869-1658926800-1658930400@global.hsmai.org
SUMMARY:Using Consumer data in an integrated way to drive decisions
DESCRIPTION:Agenda:  \nHear from a hotelier who dedicates 100% of her time to data insights. Ivy has some case studies from Hilton on the magic things you can achieve from using consumer and social data to drive audience understanding and some practical ways to use it to drive stronger connection with consumers. \nSpeaker: \nIvy Esquero\, Director\, Planning\, Strategy & Insights – Asia Pacific\, Hilton \nFollowed by an open discussion.
URL:https://global.hsmai.org/event/using-consumer-data-in-an-integrated-way-to-drive-decisions/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Classes,Events,Virtual,Webinar
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/07/data-rocatwork-4PymO4.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220706T130000
DTEND;TZID=Asia/Singapore:20220706T140000
DTSTAMP:20260523T220322
CREATED:20220622T032747Z
LAST-MODIFIED:20220706T045607Z
UID:10000866-1657112400-1657116000@global.hsmai.org
SUMMARY:The role of digital marketing throughout the customer journey
DESCRIPTION:Carolina Jung\, Head of Activation – APAC\, Assembly Global
URL:https://global.hsmai.org/event/the-role-of-digital-marketing-throughout-the-customer-journey/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Events,Webinar
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/06/3_300x300_6th-july_2022-VzkyRz.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220622T130000
DTEND;TZID=Asia/Singapore:20220622T140000
DTSTAMP:20260523T220322
CREATED:20220622T032746Z
LAST-MODIFIED:20220622T032750Z
UID:10000864-1655902800-1655906400@global.hsmai.org
SUMMARY:Hoteliers take on attribute based pricing
DESCRIPTION:Basak Denizci Guillet
URL:https://global.hsmai.org/event/hoteliers-take-on-attribute-based-pricing/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Events,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220629T130000
DTEND;TZID=Asia/Singapore:20220629T140000
DTSTAMP:20260523T220322
CREATED:20220622T032746Z
LAST-MODIFIED:20220629T035705Z
UID:10000865-1656507600-1656511200@global.hsmai.org
SUMMARY:Post pandemic sales mindset\, strategies and challenges
DESCRIPTION:Paul Er\, Vice President Sales & Marketing APAC\, Millennium Hotels & Resorts
URL:https://global.hsmai.org/event/post-pandemic-sales-mindset-strategies-and-challenges/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Events,Webinar
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2022/06/2_300x300_29th-june_2022-FXaSX9.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Asia/Singapore:20220622T130000
DTEND;TZID=Asia/Singapore:20220622T140000
DTSTAMP:20260523T220322
CREATED:20220622T032741Z
LAST-MODIFIED:20220622T032749Z
UID:10000863-1655902800-1655906400@global.hsmai.org
SUMMARY:Beyond the forecast- Economic update & Demand Data update
DESCRIPTION:[vc_row][vc_column][vc_column_text]An economic perspective for hoteliers on how the Travel & Tourism Industry will develop over the next 3-5 years. Also\, hear the latest insights and data from Amadeus on the Asia Pacific’s short-term outlook.\nFollowed by Q&A with hoteliers\, the speakers and the virtual audience. \nTracy Chua & Michael Shoory[/vc_column_text][mk_employees rounded_image=”false” grayscale_image=”false” count=”4″ employees=”24438\, 24562″][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/beyond-the-forecast-economic-update-demand-data-update/
LOCATION:ROC@Work Webinar Series
CATEGORIES:Events,Webinar
ATTACH;FMTTYPE=image/jpeg:https://global.hsmai.org/wp-content/uploads/2022/06/roc_300x300_22ndjune_2022-Zec6ZE.tmp_.jpg
END:VEVENT
END:VCALENDAR