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BEGIN:VEVENT
DTSTART;TZID=Australia/Sydney:20210901T090000
DTEND;TZID=Australia/Sydney:20210901T120000
DTSTAMP:20210901T004437Z
CREATED:20210727T165654Z
LAST-MODIFIED:20210901T004437Z
UID:10000803-1630486800-1630497600@global.hsmai.org
SUMMARY:“Optimising your online presence” GOLD COAST
DESCRIPTION:[vc_row][vc_column][vc_single_image image=”23259″ img_size=”full”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1629435677595{margin-bottom: 0px !important;}”] \nGold Coast\, AUSTRALIA\n1st September 2021\nFace to face Workshop\n9:00am – Midday \nCustomised program for hotels\, resorts and motels covering revenue and digital marketing topics. \nAll workshop attendees have the option to extend their morning learnings with an additional session in the afternoon. The 80Twenty Seminar covers industry insights and current trends.[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]Agenda[/mk_ornamental_title][/vc_column][/vc_row][vc_row][vc_column][mk_table] \n\n\n\nMorning\nOptimising Your Online Presence Workshop\n\n\n\n\n8:30am – 9:00am\nRegistration/ Tea & Coffee\n\n\n9:00am – 9:10am\nWelcome and Agenda\n\n\n9:10am – 9:20am\nUpdate on the Gold Coast market\n\n\n9:10am – 9:55am\nHow your guests decide where to book\n\n\n9:55am – 10:30am\nUnderstanding the accommodation market and distribution\n\n\n10:30am – 10:50am\nMorning Tea\n\n\n10:50am – 11:20am\nConduct an audit on your website\n\n\n11:20am – 12:00pm\nAnalyse your room pricing\n\n\n12:00pm\nTake your plan home to implement\n\n\n\n[/mk_table][/vc_column][/vc_row][vc_row][vc_column][mk_table] \n\n\n\nAfternoon\n80Twenty Seminar*\n\n\n\n\n2:00pm – 2:45pm\nRegistration/ Tea & Coffee\n\n\n2:45pm – 3:00pm\nState of the Nation by Paul Hammond\, STR\n\n\n3:05pm – 3:15pm\nGold Coast Accommodation Investment Outlook\, Melissa Tan\, City of Gold Coast\n\n\n3:15pm – 3:30pm\nOlympic Games Bid Update by Gabby Daniels\n\n\n3:30pm – 4:00pm\nOperational Impacts and Lessons Learned from Covid-19 – Now & Beyond\, Panel session\n\n\n4:00pm – 4:30pm\nKey Strategies to Perform by integrating sales\, revenue and marketing\, Panel session\n\n\n4:30pm – 5:00pm\nCOVID-19 Driving Hotel Innovation\, Panel session\n\n\n5:00pm – 5:25pm\nWhat is the Guests path to booking – now & beyond\, Matthias Dybing\, Nuvho\n\n\n5:30pm – 7:00pm\nNetworking function & Exhibition\n\n\n\n*The 80Twenty Seminar that takes place in the afternoon is optional for you to attend once you have attended the morning Optimising You Online Presence WorkShop.[/mk_table][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column][mk_ornamental_title tag_name=”h4″ text_color=”#52247f” font_family=”none” font_size=”30″ font_weight=”bold” font_style=”normal” txt_transform=”uppercase” ornament_style=”norman-single” ornament_color=”#52247f”]Meet the Trainers[/mk_ornamental_title][mk_employees style=”classic” column=”2″ description=”false” employees=”1298\, 3592″][/vc_column][/vc_row][vc_row css=”.vc_custom_1627441682878{margin-top: 25px !important;}”][vc_column][vc_custom_heading text=”REGISTER TODAY” font_container=”tag:h4|text_align:center” use_theme_fonts=”yes” el_id=”REGISTER”][/vc_column][/vc_row]
URL:https://global.hsmai.org/event/optimising-your-hotel-online-presence-gold-coast/
LOCATION:The Island\, Gold Coast\, Australia\, 3128 Surfers Paradise Blvd\, GOLD COAST\, 4217\, Australia
CATEGORIES:Classes,Digital,Events,Revenue,Training Workshop
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2021/08/opt-goldcoast-500x500-1-f7pRuU.tmp_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Australia/Brisbane:20210715T090000
DTEND;TZID=Australia/Brisbane:20210715T123000
DTSTAMP:20210716T132654Z
CREATED:20210318T121049Z
LAST-MODIFIED:20210716T132654Z
UID:10000618-1626339600-1626352200@global.hsmai.org
SUMMARY:Optimising your online presence -1/2 day workshop GOLD COAST
DESCRIPTION:[vc_row][vc_column][vc_column_text css=”.vc_custom_1624434769940{margin-bottom: 0px !important;}”]Customised program for hotels\, resorts and motels covering revenue and digital marketing topics:\n– Understanding what influences your guests to book\n– Understanding the market\n– Conduct an audit on your hotel website\n– Find out your customers’ view of your property versus your Comp set \nGo home with a plan to improve your property sales. \n[/vc_column_text][/vc_column][/vc_row][vc_row equal_columns=”true” visibility=”hidden-sm” css=”.vc_custom_1620353797395{background-image: url(https://hsmaiasia.org/wp-content/uploads/sites/12/2020/01/digital-marketing.jpg?id=11652) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}” el_class=”background-one”][vc_column visibility=”hidden-sm” css=”.vc_custom_1616830869546{background-image: url(https://hsmaiasia.org/wp-content/uploads/sites/12/2020/01/digital-marketing.jpg?id=11652) !important;}”][vc_empty_space height=”100″][vc_custom_heading text=”OPTIMISING YOUR ONLINE PRESENCE\n1/2 DAY WORKSHOPS FOR HOTELS” font_container=”tag:h1|font_size:50|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css=”.vc_custom_1620353883312{background-color: #663399 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_custom_heading text=”GOLD COAST 15th JULY 2021″ font_container=”tag:h1|font_size:30|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css=”.vc_custom_1622521315816{background-color: rgba(102\,51\,153\,0.23) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;*background-color: rgb(102\,51\,153) !important;}”][vc_empty_space height=”100″][/vc_column][/vc_row][vc_row visibility=”visible-sm” el_class=”background-one” css=”.vc_custom_1620353463089{background-image: url(https://hsmaiasia.org/wp-content/uploads/sites/12/2020/01/digital-marketing.jpg?id=11652) !important;}”][vc_column blend_mode=”soft-light” visibility=”visible-sm” css=”.vc_custom_1582374672149{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_custom_heading text=”HOTEL DIGITAL & REVENUE WORKSHOP” font_container=”tag:h1|font_size:20|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css=”.vc_custom_1582374881806{background-color: #663399 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_custom_heading text=”A HSMAI Event” font_container=”tag:h1|font_size:16|text_align:center|color:%23ffffff” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css=”.vc_custom_1582376487094{background-color: rgba(102\,51\,153\,0.23) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;*background-color: rgb(102\,51\,153) !important;}”][/vc_column][/vc_row][vc_row equal_columns=”true” css=”.vc_custom_1581560888257{margin-left: 50px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row equal_columns=”true” css=”.vc_custom_1622768185671{border-left-width: 50px !important;}”][vc_column width=”1/2″][vc_custom_heading text=”WORKSHOP TOPICS” font_container=”tag:h2|font_size:30|text_align:center|color:%2352247f” google_fonts=”font_family:Lato%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”][vc_column_text css=”.vc_custom_1622521272427{margin-left: 20px !important;}”] \n\n½ day customised program for hotels covering revenue and digital marketing topics:\n– Understanding what influences your guests to book (or not)\n– Understanding the market\n– Conduct an audit on your hotel website\n– A free method to calculate your customers’ view of your property versus your Competitor set – this is key to setting your pricing\n\nGo home with a plan to improve your property sales.[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_custom_heading text=”REGISTRATION” 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URL:https://global.hsmai.org/event/optimising-your-online-presence-1-2-day-workshop-series-australia/
LOCATION:The Island\, Gold Coast\, Australia\, 3128 Surfers Paradise Blvd\, GOLD COAST\, 4217\, Australia
CATEGORIES:Classes,Digital,Events,Marketing,Sales,Training Workshop
ATTACH;FMTTYPE=image/png:https://global.hsmai.org/wp-content/uploads/2021/06/half-day-classes-banner-200x200-1-nNNUK3.tmp_.png
ORGANIZER;CN="HSMAI Academy":MAILTO:info@hsmaiacademy.org
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