Ukraine Relief Fund Established

In light of the current Ukrainian/Russia conflict the HSMAI Foundation has partnered with HSMAI Europe to establish a designated fund to support both the immediate and longer-term needs of Ukrainians studying and working in the hospitality industry.

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Middle East

The Hospitality Sales and Marketing Association International (HSMAI) is committed to growing business for hotels and their partners, and is the industry’s leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals & their partners with tools, insights, and expertise to fuel sales, inspire marketing, and optimize revenue.

Global Events

Global ROC: An HSMAI Commercial Strategy event

Nov 28-29, 2022 – ROC Middle East, Dubai

Jan 19, 2023,  – ROC Europe, London

May 11-12, 2023 – ROC AsiaPacific, Singapore

June 26-29, 2023 – Americas Commercial Strategy Week, Toronto

August 2023 – ROC Brazil, August, 2023, Sao Paulo, Brazil