Insights

Industry leaders Lexy Coley and Jessica Davidson discuss how passion can fuel a career in hospitality, what hiring managers are looking for in new talent, and tips on leadership development.

HSMAI recently honored the 2021 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization — recognizing leaders from hospitality, travel, and tourism organizations for their accomplishments in the preceding 18 months, including Kevin Barosso, director of sales at Mohegan Sun.

Is this a bad thing? Not necessarily, however, the potential implications require awareness and caution. Insights from Peggy Berg, Founder, Castell, for the HSMAI Foundation.

HSMAI Marketing Strategy Conference Lightning Round presentation by Mercedes Blanco, VP Strategic Partnerships, The Hotels Network, part of HSMAI Commercial Strategy Week 2022.

To optimize our digital marketing spend, it is crucial to stay on top of the trends in digital marketing and regularly challenge our assumptions. The HSMAI Marketing Advisory Board did just that while discussing the thought-provoking video 5 Tenets to Enhancing your 2022 Go-To-Market Strategies. 

HSMAI Marketing Strategy Conference Lightning Round presentation by Stephanie Smith, CEO & Digital Matriarch, Cogwheel Marketing – part of HSMAI Commercial Strategy Week 2022.

HSMAI ROC Americas Lightning Round presentation by Chinmai Sharma, President – Americas,  RateGain, part of HSMAI Commercial Strategy Week 2022.

HSMAI ROC Americas presentation by Adam Sacks of Tourism Economics, part of HSMAI Commercial Strategy Week 2022.

Over the last few years, debate has ensued about whether the word “commercial” would appear, or stick, in the titles for roles that traditionally were hospitality sales, marketing, revenue, distribution, or loyalty.  At HSMAI Americas’ recent Commercial Strategy Week, many of the 750 hospitality leaders in attendance debated, defined, redefined, and defended the label repeatedly.