Insights

With limited staff and resources, many organizations switched to cluster selling during the pandemic and are now deciding whether to keep this model or not. There are pros and cons to that approach.

In order to be an effective salesperson, it is crucial to understand the strengths and weaknesses that come from your personality. HSMAI’s Rising Sales Leader Council’s Sales Tools Workgroup has defined selling tips for four different personality types.

There are many small changes that hotel companies can implement that can make a big difference in terms of being more sustainable. HSMAI’s Rising Sales Leader Council (RSLC) discussed how their hotels are promoting sustainability on a recent call. Here are a few of their best ideas for how hotels can be more sustainable —and why it’s important.

Get inspiration to enter the 2021 Adrian Awards competition and learn what inspired judges to award Costa Rica a Best Practice Gold Award in the 2020 Adrians.

Everything a digital marketer does should be for a reason — including using influencers, whose role has been complicated by the pandemic. Before you engage with an influencer, be clear in your goals for the partnership.

With the pandemic only underscoring the importance of an attractive, engaging hotel website, it’s a good time to remind yourself of some of the basics — such as good content.

Recently, Villalobos, HSMAI’s 2021 corporate Revenue Optimization Professional of the Year, sat down with HSMAI to share what she loves about revenue management.

Recently, Noone sat down with HSMAI to share what she loves about teaching and how her career has been shaped through the years.

Recently Batra sat down with HSMAI to share how his career has evolved and what this award that will be given out at the upcoming ROC Americas means to him.