Insights

Amir Eylon, President & CEO of Longwoods International, provides HSMAI insight into his firm’s latest traveler sentiment survey findings, including how the ever-shifting threat of the pandemic has taken its toll on consumer confidence in official information sources.

Take the time to pause and reevaluate your overarching sales strategy. We suggest the following three areas to focus on as you build and execute a recovery strategy.

Here are five challenges to sourcing meetings as well as ways hoteliers can stand out from their comp set by addressing the needs of planners.

Take inspiration from last year’s Platinum winners, including Contiki’s “#VoteWithNoRegrets” campaign, in preparation for the 2020 Adrian Awards entry period.

Consumers are looking for clues on how they can travel while minimizing risk for themselves and their families with research showing cleanliness is the most important factor now when selecting accommodations.

Think about what new trends may have emerged during this crisis and caused changes in consumer behavior. Some key trends from “Planning for Hospitality Recovery – Marketing,” a new playbook available from HSMAI and Amadeus.

Throughout the pandemic, hoteliers have found themselves relying on revenue optimization more than ever — and in new and innovative ways.

In this article for HSMAI, Katie Moro, Vice President, Data Partnerships, Hospitality, Amadeus provides insight into three key metrics and important areas for consideration in your business during this time.

Cindy Novotny, managing partner at Master Connection Associates, shared sales tips that hospitality revenue professionals can also take advantage of.