Insights

HSMAI’s Sales Advisory Board (SAB) is developing resources to help hospitality organizations that are gearing up to bring back staff and hire for new positions, including sales hunters. The SAB created a three-part series to help sales hunters improve their skills and increase their value to organizations — beginning with this checklist.

HSMAI’s Sales Advisory Board (SAB) is developing resources to help hospitality organizations that are gearing up to bring back staff and hire for new positions, including vice presidents of sales. The SAB has drafted this job description template to use as a starting point for the sales vice president role.

Members of HSMAI’s Rising Sales Leader Council recently discussed how they navigate difficult conversations and release the stress that comes with them.

HSMAI recently honored the 2020 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization. We’re profiling all of them in a forthcoming HSMAI Special Report that we’re previewing with excerpts, including Denise Chapman, Director of Marketing , Waldorf Astoria Monarch Beach Resort & Club.

During the last HSMAI Marketing Advisory Board meeting, members tackled recent changes that Google and TripAdvsior have introduced. These changes have the potential to shake things up a bit for hotel marketers, and have been the topic of some heated debate over the past few weeks.

Holly Zoba, CHDM, Scout Simply, Principal, provides insight to hospitality marketing professionals on the latest in earned media and public relations, as a sample of the content in the HSMAI Hotel Digital Marketing Essentials course.

HSMAI recently honored the 2020 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization. We’re profiling all of them in a forthcoming HSMAI Special Report that we’re previewing with excerpts, including Jonathan Capps, Vice President of Revenue, Charlestowne Hotels.

HSMAI’s exclusive event for Organizational Members will focus on identifying the post-pandemic metrics ‘that help us all speak the same language.’

HSMAI’s Revenue Optimization Advisory Boards insights on the temporary and more permanent effects of the pandemic on RM technology.