Insights

HSMAI creates and curates content from the thought leaders in hospitality sales, marketing, and revenue optimization around the world. Including articles, conference presentations, white papers, case studies, research, best practices, and more, Insights features content from HSMAI events and industry experts, updated each week for HSMAI members and the hospitality industry. Insights also provides access to content from around the industry via Pineapple Search, the search engine for the hospitality industry.

Fuel Sales

Legal Issues for Sales Leaders in 2020

Rudner will be sharing his knowledge at HSMAI’s Sales Leader Forum on Nov. 5–6 in Dallas, where he will present “Headlines and Headwinds for 2020: Legal Issues for Sales Leaders’ Radars.” He recently spoke with HSMAI about what to expect from his presentation.

How I Got Here — Christi Davis, Loews Hotels & Co.

Christi Davis is vice president of the Loews Sales Organization and a member of HSMAI’s Sales Advisory Board. If you would have asked my younger self what I wanted to…

How I Got Here — Jonathan Kaplan, IHG

Jonathan Kaplan is vice president of global sales strategy at IHG and a member of HSMAI’s Sales Advisory Board. As a kid, some of my favorite memories were traveling with…

Inspire Marketing

PR Best Practice — ‘Urban Glamping at the Beverly Wilshire’

HSMAI’s 2019 Adrian Awards competition will honor creativity and innovation in hospitality advertising, digital marketing, and public relations at the Awards Gala January 21, 2020 at the New York Marriott Marquis. Until this year’s winners are unveiled, take some inspiration from one of last year’s Platinum winners.

Spend Less and Deliver More?

With many companies in the process of planning their budgets for 2020, HSMAI’s Marketing Advisory Board (MAB) recently discussed the possibility of an economic downturn and what that would mean for hotel marketers in the coming year. Here are three takeaways from the conversation.

Advertising Best Practice — ‘Sterling K. Brown Advertising Series’

HSMAI’s 2019 Adrian Awards competition is now closed, and our judging process is getting underway — honoring creativity and innovation in hospitality advertising, digital marketing, and public relations. Meanwhile, take…

Optimize Revenue

Get Their Hands Out of Your Cookie Jar!

The Lightning Round is a signature program at HSMAI’s ROC event — giving six revenue optimization executives just six minutes and 40 seconds each to share a best practice, strategic…

Spend Less and Deliver More?

With many companies in the process of planning their budgets for 2020, HSMAI’s Marketing Advisory Board (MAB) recently discussed the possibility of an economic downturn and what that would mean for hotel marketers in the coming year. Here are three takeaways from the conversation.

Don’t Let Fear Control You — Takeaways From ROC Keynoter Judi Holler

Speaker and improviser Judi Holler encourages people to get outside of their comfort zone in order to be more successful in their careers. She offered a variety of tips for doing that during a keynote presentation at HSMAI’s ROC 2019 event

Video View

Celebrating 90 Years: An HSMAI Video Story

Take a journey through 90 years of innovation as HSMAI celebrates 90 years of fueling sales, inspiring marketing, and optimizing revenues for hotels and their partners.

Upcoming Events

HSMAI ROC

Americas
June 18 – 19, 2019
Minneapolis, MN

Hotel Strategy Conference

Asia Pacific
July 9 – 10, 2019
Singapore

Curate – An HSMAI Executive Insights Forum

Europe
September 11, 2019
London

HSMAI ROC

Middle East
December 4, 2019
Dubai