The HSMAI Foundation

Hospitality Talent & Leadership Development Resources

HSMAI Sales Leader Forum Insight: The Impact of Incentive Plan Structures on Employee Performance

Scott Dahl, Board Member, Room Price Genie, and HSMAI’s 2024 Revenue Optimization Professional Of The Year (Corporate), gave this Lightning Round presentation during the 2024 HSMAI Sales Leader Forum.

HSMAI Foundation Capital Campaign

The HSMAI Foundation Foundation launched its Century Campaign in 2023, a five-year fundraising effort ahead of the organization’s upcoming 100th anniversary in 2027. Donations to the Century Campaign will be used to further the mission of the Foundation and its efforts to attract new talent, develop emerging talent, and engage existing talent in the hospitality sales, marketing, and revenue optimization professions. In recognition of late CEO Bob Gilbert’s legacy, all donations made through December 31, 2024 will be considered in his honor.

HSMAI Foundation Special Report: The State of Hotel Sales, Marketing, and Revenue Optimzation Talent 2023-2024

This year, the report explores the dynamics of a multigenerational workforce – how different age groups bring unique strengths and perspectives to the table. Our findings on the integration of AI in hospitality offer a glimpse into a future where the lines blur. Additionally, the rise of the gig economy, the growing emphasis on upskilling, and the adoption of hybrid work models are trends reshaping our operations.

HSMAI Welcomes Brian Hicks as President & CEO, Continuing the Legacy of Innovation and Leadership

FOR IMMEDIATE RELEASE: McLean, VA (Oct. 28, 2024) – The Hospitality Sales and Marketing Association International (HSMAI) is proud to announce the appointment of Brian Hicks as its new President and CEO. Hicks,…

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We invite you to support HSMAI’s century-long legacy of innovation and connecting people — and in so doing, elevate both your career and those around you.