Industry Insights

Sales, Marketing, Revenue Optimization Insights

HSMAI creates and curates content from the thought leaders in hospitality sales, marketing, and revenue optimization around the world. Including articles, conference presentations, white papers, case studies, research, best practices, and more, Insights features content from HSMAI events and industry experts, updated each week for HSMAI members and the hospitality industry. Insights also provides access to content from around the industry via Pineapple Search, the search engine for the hospitality industry.

Sales

HSMAI Customer Insight: Americans Planning More International Leisure Trips | Longwoods

According to the latest Longwoods International tracking study of American travelers, 37% of them report that the political reputation of potential destinations is a factor in their travel selections.  And 14% of travelers say they avoid some destinations because of their political reputations.

Marketing

HSMAI Adrian Awards Best Practice: Destination Canada

The 2024 Adrian Awards are now open! Take some inspiration from last year’s Integrated Campaign Best of Show winner –  Destination Canada Specialist Sales Companion from Destination Canada and their agency: TravPRO.  

Revenue Optimization

Economist Insights from the HSMAI Revenue and Ownership Executive Roundtable

Last week, economist Aran Ryan joined the HSMAI Revenue and Ownership Executive Roundtable discussions to offer insights on the state of the economy, travel, and current risks.