Industry Insights

Sales, Marketing, Revenue Optimization Insights

HSMAI creates and curates content from the thought leaders in hospitality sales, marketing, and revenue optimization around the world. Including articles, conference presentations, white papers, case studies, research, best practices, and more, Insights features content from HSMAI events and industry experts, updated each week for HSMAI members and the hospitality industry. Insights also provides access to content from around the industry via Pineapple Search, the search engine for the hospitality industry.

Sales

Nobody Has a Crystal Ball

The most prepared companies and sales teams come up on top. One important aspect of this is to educate ourselves on the latest economic predictions to best prepare. Insights from the HSMAI Sales Advisory Board about how sales leadership, in particular, is preparing teams and resources during these uncertain times.

Marketing

Digital Marketing Best Practice: Visit Norway ‘Where Is Will?’ Campaign

Insights into what went into HSMAI Adrian Award 2021 winning entries, excerpted from the HSMAI SPECIAL REPORT 2021 Adrian Awards: Platinum and President’s Award Honorees.

Revenue Optimization

HSMAI Top 25 Profile: Alex Cisneros, Red Roof

HSMAI continues to honor the 2021 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization — recognizing leaders from hospitality, travel, and tourism organizations for their accomplishments in the preceding 18 months. Alex Cisneros, senior vice president, Revenue Generation, Red Roof is one of these honorees.