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Cindy Novotny: HSMAI, The Future is Looking Good

Cindy Novotny of Master Connections, HSMAI Sales Lifetime Achievement Award honoree, provides exclusive insights for HSMAI members on how to how take on improving business conditions and the importance of responding every new lead coming in.

Sales Executives Continue to Tackle Business Challenges

If a return to normal is one of the signs that the pandemic is receding, take heart: Perfectly normal topics such as group business challenges, innovation, and incentive plans were a few of the discussion points during HSMAI’s virtual Chief Sales Officer Executive Roundtable on Feb. 9.

HSMAI PERSPECTIVE: Problems With the Pipeline

I’ve written before about the severe underrepresentation of Black professionals across the executive level in the hospitality industry — including in senior sales, marketing, and revenue optimization positions. There are many different reasons for this, but new research by the HSMAI Foundation highlights a big one: We’re not investing sufficiently in the talent pipeline.

Checklist: What Can You Do to Strengthen Your Personal Brand?

HSMAI’s Rising Sales Leader Council recently came up with this quick and simple checklist to help guide members of the hospitality industry with building and strengthening their personal brand to always stay relevant in our rapidly evolving industry.

HSMAI PERSPECTIVE: Continuing Along the Road to Recovery

After close to a full year of a pandemic that has ripped through our industry like few others, it’s hard to know what to make of 2021. Do we breathe a sigh of relief and turn the calendar? Do we look forward to better days ahead? Do we make resolutions?

Executive Briefing: IHG’s Tamara Laster

Recently, Laster talked to HSMAI about balancing the qualitative and the quantitative, creating a global sales strategy during a global pandemic, and looking ahead — short term and long term.

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