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Power-Up Education & Networking – Bangkok

August 28 @ 4:30 pm - 7:00 pm

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Wednesday 28 August, 2024

Registration: from 3:50pm | Event: 4:30pm – 7:00pm

HSMAI PowerUp is an HSMAI Asia Pacific casual Education & Networking event series for those working in commercial roles in hotels to connect, learn, and build their professional networks.

This is a great opportunity for marketing /digital / revenue / sales / distribution staff from corporate offices and individual hotel commercial teams to meet in a casual, yet informative, engaging, and meaningful way.

The format for the event is 1-hour Education and 1.5 hours Networking. 🥂

Join us for a unique opportunity to meet your peers and engage with hotel leaders.

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<”h5″ class="vc_tta-panel-title vc_tta-controls-icon-position-left">”Welcome
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<”h5″ class="vc_tta-panel-title vc_tta-controls-icon-position-left">”Catalysts

Traveller expectations have changed over the past four years – the hospitality industry of 2023 is not that of 2019. Today, personalization, flexibility, and sustainable journeys supported by modern digital tools to remove friction sit at the top of traveller’s wish lists. We will explore how the industry will be able to deliver on these expectations.

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<”h5″ class="vc_tta-panel-title vc_tta-controls-icon-position-left">”Transforming

A spotlight discussion on the complimentary roles of traditional sales skills and digital tools in creating a more personalised, efficient, and effective sales process.

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<”h5″ class="vc_tta-panel-title vc_tta-controls-icon-position-left">”Elevate

In the rapidly changing landscape of the travel industry, it is crucial to utilize data-driven digital marketing strategies. This approach is imperative for capitalizing on current traveler trends, ultimately boosting bookings and revenue, surpassing Online Travel Agencies (OTAs) and gaining a competitive edge. By consistently analyzing data and implementing initiatives such as hyper-personalized campaigns, cross-channel integration, and conversion point optimization, hotels can effectively tap into potential customers and drive growth in bookings and revenue.

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<”h5″ class="vc_tta-panel-title vc_tta-controls-icon-position-left">”Speed-Friending
<”h5″ class="vc_tta-panel-title vc_tta-controls-icon-position-left">”Networking




Catalysts for Change
Edward Wright, CMP
Elevate Direct Bookings with Data-Driven Digital Marketing Strategies
Charithya Kandage



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