ShareShifting Demand from OTAs and Other Priorities for Hotel CDOs
HSMAI hosted a virtual Executive Roundtable for hospitality chief digital officers in partnership with Clairvoyix and ZS on Oct 7. Here are key takeaways from the group’s discussion.
Search Results for: Phone Number
5 Best Practices for Mobile Websites
Here are five best practices for your mobile website — excerpted from Hospitality Digital Marketing Essentials: A Field Guide for Navigating Today’s Digital Landscape, HSMAI’s new study guide for the CHDM certification.
HSMAI conference: Trends, metasearch tips from Google, TripAdvisor
By Chloe Riley on 2/24/2017 The Hospitality Sales & Marketing Association International presented its 2017 HSMAI Digital Marketing Strategy Conference earlier this week in New York – this co-presentation from…
Leadership Under Fire: Essential Lessons from Crisis Management
From wildfires and hurricanes to system hacks and geopolitical conflict, we face crises in the hospitality industry on a regular basis. Crises are not just challenges but opportunities for developing leadership and strengthening our organizations. The HSMAI Global Distribution Advisory Board tackled this topic recently and came up with key insights on how to prepare for crisis situations.
Driving Demand and Loyalty in a Permission-Based World
How hotel marketers can overcome consumer permission challenges to drive volume and revenue across channels at a low cost while giving potential travelers and current guests the relevant experience they want.
16 Tips for Preventing Burnout: Keep You and Your Team Happy 😊
Burnout is most common among high achievers and is often related to being short-staffed and high turnover, both prevalent in the current climate. Over the last year, burnout has been a recurring topic for the Rising Sales Leader Council as we’ve brainstormed ways to prevent burnout in ourselves and our teams.
Post-Pandemic Sales Mindset, Strategies, and Challenges
We have entered a new era of hospitality and travel. As sales professionals and leaders, it is imperative that we shift our mindset and adopt certain strategies that will lead to effective change in our approach to sales.
Doing More with Less: Ideas to Supercharge Efficiency and Productivity
This list, compiled by members of the HSMAI Rising Revenue Optimization Leader Council, offers ideas on how to maximize and prioritize your time, increase productivity, and refocus on what’s important.
Partnerships Between Brands and Creators Will Define the Next Generation of Travel Marketing
Creators provide an outstanding outlet for reaching new markets and audiences, allowing your message to be seen by guests interested in travel and your destination, and driving measurable demand from new customers.
How Hotel Management Company Revenue Leaders Are Managing the Recovery
Demand pricing, brand support, and revenue management systems are among the biggest concerns of hospitality chief revenue officers right now— and were prime topics of discussion during HSMAI’s virtual CRO Executive Roundtable on June 17 for revenue professionals from hotel management companies.
