Showing Items with Marketing Category


Guerrilla Marketing Campaign Delivers for Port Aransas

The Port Aransas Tourism Bureau & Chamber of Commerce, along with Madden Media, won the Best of Show award in the Advertising division at the 2024 HSMAI Adrian Awards for their “Find What You Need in Port A” Guerrilla Marketing Campaign. See what went into the winning work.

Omni’s Solarbration Shines at Adrian Awards

From the HSMAI Adrian Awards 2024 best of show winning entry for Public Relations and Communications, check out “SOLARBRATION,” from Omni Hotels and Resorts. See how they created a unique and memorable experiences for guests at their destination in honor of the total solar eclipse. 

Insights from our CMO Roundtable Partners

At the DMO roundtable in New York, experts from Milestone, Sojern, and Lotus Marketing joined Digital Marketing Executives to discuss the impact of AI on marketing and advertising, sharing their…

Capturing the Hearts of Gen Z and Millennial Travelers

To effectively engage this audience, hotels need to employ creative digital marketing strategies that go beyond conventional social media and loyalty programs.  Six key takeaways from a recent HSMAI Rising Marketing Leader Council discussion to engage younger generations.

Rising Leaders’ Must-Have Apps

We heard from the Marketing Advisory Board about their favorite apps, what about our rising leaders? From managing daily tasks to fostering meaningful connections, the apps* in this list have…

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