ShareExecutive Briefing: IHG’s Tamara Laster
Recently, Laster talked to HSMAI about balancing the qualitative and the quantitative, creating a global sales strategy during a global pandemic, and looking ahead — short term and long term.
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The Last-Minute Cancellation Problem
Insights into why more hotels are taking steps to prevent last-minute cancellations through increased fees and smaller cancellation windows. Read the article from Lodging Magazine.
The Future of Hospitality Loyalty: Personalization, Flexibility, and Memorable Experiences
Hospitality loyalty programs have come a long way and with a new market of guests, where are hospitality loyalty programs headed next to remain relevant and engage rewards members?
HSMAI Launches New Edition of Certified Hospitality Digital Marketer (CHDM) Study Guide
The Hospitality Sales and Marketing Association International (HSMAI) has released the 7th Edition of Hospitality Digital Marketing Essentials, the Certified Hospitality Digital Marketer (CHDM) certification study guide
A Field Guide for Navigating Today’s Digital Landscape
An updated 7th edition of Hospitality Digital Marketing Essentials: A Field Guide for Navigating Today’s Digital Landscape is here to prepare you for hospitality marketing in 2025. This new edition is perfect for practitioners studying for CHDM certification or aiming to enhance digital strategy.
CRME Review Course + Global Exam | Lisbon
Get your Global HSMAI CRME certification! Ready to be recognized and certified for your expertise in Revenue Management? Join the CRME Review Course in Lisbon and take a major step...
Commercial Career Start Program – All Tracks
HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales, revenue, or marketing in the industry. This...
Commercial Career Start Program – All Tracks
HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales, revenue, or marketing in the industry. This...
Commercial Career Start Program – Revenue Track
HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales, revenue, or marketing in the industry. This...
Commercial Career Start Program – Marketing Track
HSMAI Europe Commercial Career Start program supports hospitality final-year students and recent graduates in transitioning from studying to their first roles in sales, revenue, or marketing in the industry. This...
