HSMAI’s Marketing Advisory Board met on a call this summer to discuss the top issues for the discipline, which have rapidly changed since February. Here are what members identified as the most important issues to focus on for the rest of the year.
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In this video, SiteMinder’s Founder Mike Ford provides HSMAI insight into how hotel booking has reached a global plateau with many regional differences.
President & CEO of Longwoods International, provides HSMAI insight into his firm’s latest traveler sentiment survey findings that half of them feel safe to travel this fall season.
Google examines for HSMAI some of the searches that trended well into the end of summer and their implications for travel marketers.
Just like organizations everywhere, HSMAI is grappling with the decision of where and how to meet. We want to bring our community together in person but understand the time still isn’t right. Until then, meet us on the Road to Recovery.
Thelen has been working harder than ever since the start of the pandemic even though his hotel is still closed. He talked to HSMAI about that experience, including some of the positive developments that have come out of the situation.
When you’ve been in hospitality as long as David R. Evans, CHME, has, you’ve probably got things down to a science. But Evans does that one better. He’s got things down to a formula, which he explains in his new book,
Facebook offers these creative tips for recovery in it’s new Hotel Playbook.
Take inspiration from last year’s Platinum winners, including BVI Tourism, whose “Today’s Secret” was recognized in the Digital Marketing category. The 2020 Adrians open October 1.
Take inspiration from last year’s Platinum winners, including Discover Puerto Rico’s ‘Have We Met Yet?’ Brand Repositioning”.