HSMAI + TrustYou White Paper: Do You Know Your Guests?

Throughout the pandemic, hotel companies adapted to the new dynamics of customer feedback. During recovery, they’re applying the lessons they learned — and implementing solutions that are increasingly responsive, adaptive, and data-driven.

The Hospitality Sales and Marketing Association International (HSMAI) and TrustYou present Do You Know Your Guests?, a new white paper that discusses how the pandemic changed guest behavior, including how they travel and what they expect from hotels; best practices for responding to guest feedback; and how automated solutions can help.

Through interviews with industry leaders, HSMAI and TrustYou explore how companies have applied the lessons they learned during the pandemic to implement responsive and data-driven solutions.

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Categories: Marketing
Insight Type: White Papers