Stop Worrying About Direct Bookings: Here’s How to Win the War with the OTAs | By Babs S. Harrison

It is tiresome, all the expert advice on the how-to of winning more direct hotel bookings. The simpler path is to embrace the OTAs and let them guide us to victory. Confused? Read on because what you will discover here is why it’s a fool’s errand to obsessively seek to stop OTA bookings because there is an easy way to win that OTA customer as your own. For life.

Categories: Marketing
Insight Type: Articles