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July 2022

The role of digital marketing throughout the customer journey

July 6 @ 1:00 pm - 2:00 pm
Free

Carolina Jung, Head of Activation – APAC, Assembly Global

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The Metaverse Explained

July 20 @ 1:00 pm - 2:00 pm
Free

What is it? How does it work? What are the implications for the hospitality industry? What are the benefits for the hospitality industry NFT’s Dr Detlev Remy, Associate Professor, Singapore…

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August 2022

Changing the focus from revenue to commercial

August 3 @ 1:00 pm - 2:00 pm

Ready (Pre-Recorded)

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Using Consumer data in an integrated way to drive decisions

August 10 @ 1:00 pm - 2:00 pm
Free

Agenda: Hear from a hotelier who dedicates 100% of her time to data insights. Ivy has some case studies from Hilton on the magic things you can achieve from using…

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July 2022

RESEARCH IN ACTION: Attribute-based Pricing

July 27 @ 1:00 pm - 2:00 pm
Free

Singapore Virtual Webinar – FREE 1-2pm (Singapore time) Agenda: Attribute Based Pricing (ABP) is hotel’s specific pricing strategy of their products and services at an attribute level, requiring the hotelier…

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