HSMAI Customer Insight: Post-Pandemic Travelers Seek Work/Life Balance | Longwoods

Longwoods International’s most recent research looking at American Travel Sentiment towards the current relationship between one’s work and travel as compared to last year, showed several interesting things including:

    • 58% of American travelers indicate that they are less likely to work during their leisure trips than they were a year ago!
    • 66% say they are more focused now on their work/life balance!

This likely signals a shift in travelers really needing to disconnect more when they get away for leisure purposes, despite the growing trend of “bleisure” travel!  These folks felt always “on” or connected to the office during the pandemic and now are seeking more of a break when it’s “leisure time!” Hear more about the findings from Longwoods President & CEO Amir Eylon, for HSMAI:

 

See the full findings here: American Travel Sentiment Study – Wave 66: Post-Pandemic Travelers Seek Work/Life Balance


Categories: Marketing
Insight Type: Reports, Videos