HSMAI Customer Insight: Uneven Progression, But Recovery Nonetheless | ADARA

Hotel bookings are on the rise. While we’re still not back to normal for seasonally adjusted bookings or cumulative bookings, the pace of hotel bookings for leisure travel has begun to rise above pre-pandemic levels. Business bookings continue to pick-up reaching as high as only 10% off the index earlier in May. For hoteliers and destination marketing organizations, this trend is exactly what they’ve been hoping to see, ADARA reports for HSMAI.

Read the latest: ADARA HOTEL TRENDS – MAY 2021

Categories: Marketing
Insight Type: Reports