ShareSales, Marketing, Revenue Optimization Insights
HSMAI creates and curates content from the thought leaders in hospitality sales, marketing, and revenue optimization around the world. Including articles, conference presentations, white papers, case studies, research, best practices, and more, Insights features content from HSMAI events and industry experts, updated each week for HSMAI members and the hospitality industry. Insights also provides access to content from around the industry via Pineapple Search, the search engine for the hospitality industry.
Sales
A simple wellness self-assessment that covered five domains including emotional wellness, mental clarity, physical wellness, connection and belonging, and joy and fulfillment. This sparked candid reflection about how leaders care for themselves and their teams.
Marketing
The hospitality industry is entering a new era of digital transformation. By the end of 2026, Milestone’s research across more than 3,500 websites predicts that half of all search traffic will f low through AI engines such as ChatGPT, Google AI Overviews, Bing Copilot, and Perplexity.
Revenue Optimization
Marketing does not move the needle on its own, and that idea shaped a thoughtful Rising Marketing Leader Council conversation that I led about how marketers, revenue managers, and sales teams can work in sync rather than in parallel.
