Industry Insights

Sales, Marketing, Revenue Optimization Insights

HSMAI creates and curates content from the thought leaders in hospitality sales, marketing, and revenue optimization around the world. Including articles, conference presentations, white papers, case studies, research, best practices, and more, Insights features content from HSMAI events and industry experts, updated each week for HSMAI members and the hospitality industry. Insights also provides access to content from around the industry via Pineapple Search, the search engine for the hospitality industry.

Sales

Optimizing the Hotel Tech Stack

Published: March 20, 2026 Author Sofya McIntosh, Sales Advisory Board Member Optimizing the Hotel Tech Stack: When to Maximize What You Have, How to Avoid Complacency, and When to Know...

Marketing

Beyond the Call – 5 Ways Contact Centers Shape Commercial Success

This article highlights the top five things every commercial leader should know about contact centers, backed by industry insights and benchmarking data from HSMAI’s Contact Center SIG.

Revenue Optimization

Navigating Risk in 2026: Greg Duff on Contracts, Compliance, and AI

Greg Duff, Principal and chair of the hospitality, travel and tourism practice at Foster Garvey, delivered a frank, practical look at the legal trends reshaping group contracts and risk management, while also tackling the emerging role of AI in hospitality.