The HSMAI Foundation

Hospitality Talent & Leadership Development Resources

Invest in the Talent Shaping Hospitality’s Future

At this year’s Adrian Awards, the HSMAI Foundation is launching a silent auction to support the people who power our industry. Donations directly support scholarships, faculty partnerships, industry‑aligned research, Rising…

HSMAI Foundation Capital Campaign

The HSMAI Foundation Foundation launched its Century Campaign in 2023, a five-year fundraising effort ahead of the organization’s upcoming 100th anniversary in 2027. Donations to the Century Campaign will be used to further the mission of the Foundation and its efforts to attract new talent, develop emerging talent, and engage existing talent in the hospitality sales, marketing, and revenue optimization professions. In recognition of late CEO Bob Gilbert’s legacy, all donations made through December 31, 2024 will be considered in his honor.

HSMAI Foundation Special Report: How Generative AI is Reshaping Executive Hiring in Hospitality

Exploring how hospitality recruiters use AI tools to accelerate searches, expand insights, and surface nontraditional talent, featuring a case study from SearchWide Global.

The hospitality industry is under pressure to adapt. As guest expectations evolve and commercial disciplines converge, executive hiring strategies must adjust just as quickly.

HSMAI Americas Announces Michael Innocentin as 2026 – 2028 Board Chair

McLean, Va. (Dec. 9, 2025) – The Hospitality Sales and Marketing Association International (HSMAI) today announced a leadership transition within its Americas Board of Directors. Andrew Rubinacci, CHSP, chief advisory…

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We invite you to support HSMAI’s century-long legacy of innovation and connecting people — and in so doing, elevate both your career and those around you.